4 Under-$300 Brands I Always Order From Net-a-Porter


(Image credit: @maria_bernad)

Net-a-Porter is always one of my go-to retailers when it comes to online shopping. Its selection of brands and edit of pieces are always spot on. Not to mention the retailer's perfect styling that always taps into the current trends (hello, velcro sport sandals) and makes me instantly envision them in my own personal wardrobe. Plus, every time I place an order, all of the items arrive at my door in that signature black box, which makes the experience of shopping online feel a little more elevated.

While Net-a-Porter is known for stocking the coolest luxury designers on the internet, I’ll let you in on a little secret—they also have amazing pieces at more affordable price points. Ahead, I’m highlighting the four designers priced under $300 that I always order from Net-a-Porter. Go on to see which affordable brands are on my list and then shop my edit from each designer.


L.A.-based brand Staud has been an instant personal favorite ever since it launched. The mix of vintage-inspired silhouettes with modern silhouettes is exactly what I always want to wear.

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The Line by K

The Line by K is another L.A.-based brand I've loved for a while now, and it just launched on Net-a-Porter. The brand has strong dress shapes and jersey tees in an amazing range of bold colors.

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Faithfull is a brand that designs the perfect pieces for your next vacation. Whether it's a smocked dress, a two-piece linen look, or a floral swimsuit, this is the brand you'll always want to pack in your suitcase.


Ganni is a favorite among the style set and one of the low-priced brands you'll spot in every fashion insider's closet. While some of the more intricate pieces like fringed leather jackets are pricier, plenty of its designs ring in under $300.

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Next, the 13 pieces I'm wearing on repeat right now.

Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She covers seasonal runway reports, fashion trends, the luxury market, industry expert interviews, fall and spring issue features, on-the-rise brands, self-styled shopping stories on the best current buys, and columns including The Luxury List. She also contributes to podcast recordings, branded content initiatives, and social media takeovers. Kristen has worked with luxury brands including Prada, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her personal style has been featured in publications including Vogue.com, Vogue France, and the CFDA. Prior to Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in Los Angeles.