Madewell Launches Its Softest Jeans Yet

last updated 14 August 2019

When Madewell says it has designed its softest jeans yet, you can bet our ears perk up. The brand's latest newsletter was dedicated to the new High-Rise Skinny Jeans in Lunar Wash ($135), and Madewell has some seriously high praise for the new launch.

"Our famous perfectly faded black jeans are made of best-of-the-best denim, in this case a soft-to-touch blend woven with Tencel lyocell," the product description reads. "The 9" rise has a supersleek effect, thanks to a tricky detail—Magic Pockets in front that offer an extra layer of holds-you-in sorcery for the slimmest, smoothest look yet." Plus, the jeans come in an impressive array of sizes, with petite, regular, and tall options ranging from sizes 23 to 37. Convinced you need a pair? We thought so. Scroll down to shop the new arrivals, as well as Madewell's other worthy alternatives.

Shop the New Jeans

Madewell

High-Rise Skinny Jeans in Lunar Wash

Available in sizes 23 to 37 in petite, regular, or tall.

More Madewell Jeans

Madewell

The Dadjean

Available in sizes 23 to 37 in petite, regular, or tall.

Madewell

Curvy High-Rise Skinny Jeans in Annabelle Wash

Available in sizes 23 to 37 in petite, regular, or tall.

Madewell

Cali Demi-Boot Jeans

Available in sizes 23 to 37 in petite, regular, or tall.

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Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.