I Asked a Color Expert Why Lime Green Is Having a Moment

The way I see it, fashion trends are not always to be taken at face value. Sure, some of us might choose to operate on that assumption—you want to know what’s popular, what looks good on you, and then be on your merry way—and more power to you. But there’s value in digging a little deeper to understand why certain styles become ubiquitous at any given time, why celebrities lean on a certain silhouette, or what a specific It item can say about those who wear it. The latest subject of fascination, at least for this editor, is a look that’s hard to miss: lime green.