As a fashion editor whose job involves online shopping, my wallet is constantly in peril. While it's hard to resist the urge to purchase everything I'm recommending to readers, it's sadly not feasible. (But I'll let you know if I win the lottery.) However, I was willing to make an exception for H&M's latest sale, as it's chock-full of wardrobe basics that will get a lot of mileage.
I always consider cost-per-wear when buying new clothes, and all of the pieces in this story passed my unscientific test. I only purchase pieces that pair with things already in my closet and don't require an imaginary special occasion. Without further ado, keep scrolling to shop my favorite discounted items from H&M's new sale.
You can never have too many black dresses.
A wardrobe essential.
This $5 price tag is calling my name.
Long live shorts season.
I'd style these shorts as part of an all-white outfit for a monochrome look.
As Karl Lagerfeld once said, you can never be underdressed or overdressed in a little black dress.
The styling options are limitless with these.
This is begging to come along on your next vacation.
Another winner.
These are a great length if you're not into itty-bitty shorts.
So cute.
I always bust out my favorite white jeans every summer.
Yes, these shorts are as comfy as they look.
This red dress is guaranteed to earn you compliments.
A classic black blazer is always a good idea.
This will come in handy for fall.
The perfect length.
-
The Elevated Pant-and-Top Combo I'm Copying From People in Paris and NYC That's Not a T-Shirt and JeansGuaranteed to make you look trust fund–level rich.
-
"Thanks, It's COS," Said Every NYC Fashion Person—29 Black Friday Deals I'm Shopping to Look ChicDesigner-like bags, elegant winter coats, and chic sweaters priced for less.
-
If Designer-Looking Bags Are the Goal, Don't Miss These Standouts From H&M, Zara, Nordstrom, and MoreThese will have you doing a double take.
-
If Your Closet Needs an Update, Bring It to Life With These New Items From H&M, Old Navy, and MangoYou're due for a winter wardrobe refresh.
-
This Denim Wash Will Have You Looking Like a Fashion Person This WinterThese jeans make any outfit look more expensive.
-
These Head-Turning Zara and H&M Pieces Won't Last Until the End of the Month—39 Styles to Get Now or RegretThese look like straight-up designer.
-
These Latest H&M New Arrivals Are No Joke: 47 Pieces That'll Get You Compliments and Make Your Haters JealousA category-by-category breakdown of the best new arrivals.
-
Sorry, Crewneck Tees—in 2026, Everyone With Taste Will Be Layering Sweaters Like ThisThe recipe for a perfect winter outfit.
-
H&M Just Dropped a $40 Version of The Row's Winter Flats I Keep Seeing on Chic New YorkersA sellout is imminent.
-
The Ashley Olsen Way to Make Simple Black Coats Look Chic, Not BoringIt's so easy, yet so impactful.
