The Rich-Looking Sneaker Trend That's Set to Dominate in 2025

If you'd told me previously that I'd be describing a sneaker trend as "rich," I might not have believed you. Nostalgic, utilitarian, minimalist, and even controversial, yes, but sneakers aren't the first item I think of when I picture an expensive or elevated-looking wardrobe. And yet luxurious is exactly how I'd defined the latest sneaker style to land in the closets of the fashion set. Right now, it seems everyone is reaching for a pair of suede sneakers, and there's no denying how much of a "rich" vibe these styles add.
It's not all that surprising when you look at the massive demand for all things suede this season, from suede jackets to suede bags, so sneakers are simply the latest item to get the luxe suede treatment. When it comes to specific styles defining the trend, New Balance is one brand driving the most in-demand pairs on the market right now, in no small part due to the Miu Miu collaboration designs that are selling out in record time. Suede styles are also picking up steam, with other brands, including Puma and Dries Van Notes, with styles including the celebrity-favored Speedcat and Suede-Trimmed sneakers, continuing to land on the sellout list.
Whether you're styling them with other rich-coded wardrobe items or wearing them to elevate a casual look, suede sneakers are defining 2025 trends. Ahead, shop the chic sneaker trend with an edit of the best styles on the market.
From EmRata to Dua Lipa and London to NYC, Puma Speedcats are quickly becoming the It sneakers of the moment thanks to their slim silhouette, bright color options, and suede finish.
Tap into two sneakers trends at once with this bright magenta suede style.
Fan-favorite sneakers. Fresh new suede iteration.
This style is (unsurprisingly) selling out all over the internet, but I tracked it down with plenty of stock. You're welcome.
If you were looking to branch out from Sambas, the retro SL 72s should be your next step.
Style with gray trousers and a button-down shirt.
My sister just ordered this pair and raves about them. I'm inclined to copy her.
This post was published at an earlier date and has since been updated.
Anna is an NYC-based senior fashion editor who has been a member of the Who What Wear team for over seven years, having begun her career in L.A. at brands like Michael Kors and A.L.C. As an editor, she has earned a reputation for her coverage of breaking trends, emerging brands, luxury shopping curations, fashion features, and more. Anna has penned a number Who What Wear cover interviews, including Megan Fox, Julia Garner, and Lilly Collins. She also leads the site’s emerging travel vertical that highlights all things travel and lifestyle through a fashion-person lens.
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