In-the-Know Fashion People Are Trading In Their Black Shoes for This Sleek Alt
Though you can't go wrong with buying a pair of classic black pumps, flats, or loafers, an alternative color option is making the rounds in fashion right now. It's just as timeless and chic but has a slightly more of-the-moment touch that has well-dressed people across the U.S. and Europe trading in their go-to black footwear. The shade I'm referring to, of course, is burgundy—otherwise referred to as merlot, oxblood, maroon, and even Barolo if you're Bottega Veneta.
Ever since fashion month back in February, burgundy has been rising the ranks, showing up all over Paris Fashion Week street style and on the runways at shows such as Hermès, Gucci, and more. First thought of as just another color trend, the neutral shade has transitioned into a seasonless wardrobe staple in record time. Content creators, editors, stylists, and, yes, celebrities are all hopping on board, specifically in the shoe department.
On Katie Holmes in NYC:
On Katie Holmes: A.P.C. Natacha Ramsay-Levi Edition Clinteau Jeans ($221); Mansur Gavriel Square Toe Ballerina ($215); Khaite Amelia Medium Leather Tote Bag ($2400)
Most recently, Katie Holmes was spotted walking around her neighborhood in New York City donning the same pair of burgundy ballet flats from Mansur Gavriel that she's been seen wearing all summer long. With them, she kept her look pretty casual with wide-leg A.P.C. jeans, a relaxed button-down shirt, a baseball cap, and Khaite's cognac-colored Amelia tote. The outfit, though casual and low-key, appears far more stylized and intentional because of the shoe color she selected, which ties all of the ensemble's pieces together.
If flats aren't your cup of tea, plenty of best dressed candidates across Europe are opting for heeled alts in various shades of burgundy, from Gucci's viral Signoria slingbacks to Phoebe Philo's high-heeled pumps from her Celine days, which were spotted on stylists Elly McGaw and Hanna MW in Paris and Stockholm this year.
On Elly McGaw in Paris:
On Elly McGaw: Gucci coat; Celine shoes
On Hanna MW in Stockholm:
On Hanna MW: Celine shoes; Balenciaga skirt
If you're as ready as I am to trade in a few pairs of black shoes for sleek, 2025-ready burgundy alternatives, I've got you. Scroll down to shop the shoe trend that's set to take off this fall and winter.
Shop the burgundy shoe trend:

Eliza Huber is currently the Associate Editorial Director at Who What Wear. She joined the company in 2021 as a fashion editor after starting her career as a writer at Refinery29, where she worked for four years. During her time at WWW, she launched Go Sports, the publication's sports vertical, and published four (and counting) quarterly issues tied to the WNBA, Formula One, and more. She also created two franchises, Let's Get a Room and Ways to Wear; profiled Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter for WWW's monthly cover features; and reported on new seasonal trends, up-and-coming designers, and celebrity style.