It's Been a Chanel Shopping Frenzy in Paris—Here's What the Fashion Set Is Buying

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Chanel spring/summer 2026 runway
(Image credit: Launchmetrics)

Ever since Matthieu Blazy’s first designs hit the Chanel boutiques, there has been a shopping frenzy among fashion insiders who are ready to scoop up the creative director’s first drops for the French fashion house. There have been long lines reported from rue Cambon in Paris to 57th Street in New York City, which means that the Chanel boutique rush for Blazy’s new-in designs is spanning countries and continents alike. It’s no surprise given the acclaim of his first collections for the fashion house.

So, what are the most in-demand pieces? After surveying the buys of the fashion set, there are a few top contenders. The latest Chanel flap bag with elongated straps is winning out, as it the bowling bag style. For shoes, the new-in glove pumps and updated two-tone heels are selling out. Ahead, more on the Chanel designs by Matthieu Blazy that are selling out everywhere from the U.S. to France.

Kristen Nichols
Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear where she oversees luxury, runway content, and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. Kristen has worked with brands including Prada, Chanel, and Tiffany & Co., and her style has been featured in publications including The New York Times, Vogue.com, Vogue France, WWD, and the CFDA. Kristen began her career at Rodarte, where she worked on styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.