9 Cool Fashion Instagram Accounts Our Editors Just Followed
I regularly look to my fellow Who What Wear editors to find out who, exactly, I should be following on Instagram to find fresh fashion inspiration. They always lead me to discover stylish insiders who deserve a follow—and inevitably to plenty of outfit screenshots. Instagram has become one of our most-visited destinations to get a glance at fashion across the globe, and we’re always looking to mix up our feeds.
Ahead, my colleagues are sharing the must-follow Instagram accounts that have been fueling their style as of late. From a French mom with classic style to the social editor at Marc Jacobs to the designer behind one of L.A.’s buzziest fashion brands, these are the women popping up in our Instagram feeds. Go on to find out who each of our editors are following and how they’re influencing our personal style.
“Lindsay Peoples Wagner is the newly appointed editor in chief of Teen Vogue. Not only does she have great style, but she always keeps it real when it comes to social media and the illusion of ‘having it all.’”
“The fashion world is no stranger to Cyd Morris, the co-founder of Stone Cold Fox, but she’s still one of the OG fashion Instagram accounts I love to follow. I recently saved this look in which she’s wearing the coolest power suit from her line.”
“I’m always on the lookout for French girls to follow (aren’t we all?), and I recently came across Leia Sfez. She’s the chicest mom ever but aside from that, she routinely provides great outfit inspiration—especially if your style is classic.”
“I recently stumbled upon Lauren Johnson, aka @discodaydream on Instagram (clearly a little late to the game as 178,000 people beat me to it), but I’m so into her style. It feels very forward but relaxed in a model-off-duty way that's also accessible.”
“My current style crush is Inma Coohuco, a Spanish architect/interior designer and creative director. She has a relaxed elegance and effortless aesthetic which hits my eye just right.”
“The designer behind L.A.-based The Line by K is arguably her own best model, often wearing pieces from her line alongside lovely vintage finds. Her easygoing yet ladylike outfits frequently make an appearance in my saved folder.”
“Lately I’ve been really loving Claire Most. She’s Parisian but lives in Amsterdam (basically my dream life), and I’d be lying if I said I haven’t already copied a few of her outfits.”
“Anya is the social editor at Marc Jacobs and has quirky, fun style that translates so well via her IG. She’s BFF to beloved beaded bag designer Susan Alexandra and is somehow always wearing the brands everyone’s talking about. She’s a must-follow.”
“Xenia Adonts just relocated her stylish life to Paris, and I’ve been living vicariously through every photo she posts.”
Next, see the 13 brands I wear on repeat.
Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury and runway content as well as wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, Tiffany & Co., and MyTheresa, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.
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