5 Cool Emerging Trends I Found at H&M, Zara, and Mango

I love a niche shopping find, but there's also a specific satisfaction in being able to walk into any store and find the exact trend you're looking for. Most trends are first born on the runways or exhibited on Instagram for the world to see, so it usually takes some time before they eventually trickle down to the mass retail set. But to my surprise, a few of my go-to shops are already hot on some emerging trends currently making waves. 

The trends in question? Flared pants and funky geometric patterns are two of the bubbling styles slowly gaining momentum. And in terms of the colors of the season, the brighter and more vivid, the better. Before I give it all away, keep scrolling to see the full list along with my personal shopping recommendations for each trend. 

Flared Pants


(Image credit: @lifeofboheme)

What's old is new again, so bring out your best '70s-inspired bell-bottoms and coordinate away. Patterned flares are particularly popular on Instagram, but I get pink patterned pants may not be everyone's cup of tea, so I've gathered some chic neutral options for you too.

Shop the trend:

Groovy Geometric Pants


(Image credit: @jullie.jeine)

In my S/S 22 pattern trend recap, I pointed out that geometric prints were due for a moment, and it's finally here. There's really no way to be subtle with this, but we all love a statement.

Shop the trend:

Romantic Cardigans


(Image credit: @annasarlvit)

I would never consider a cardigan date-night attire, but I seriously wore one for a fancy night on the town last week. Inspired byJacquemus's latest runway collection, the sweater is tinier, cooler, and more seductive than ever. Wear it with loose pants or a column skirt for added drama.

Shop the trend:

Knit Maxi Dresses


(Image credit: @taniceelizabeth)

Good news if you can't stand wearing tights—maxi-length knit dresses (basically floor-length) are here to save the day. Finally, you don't have to choose between being warm and looking cute.

Shop the trend:

Saturated Colors


(Image credit: @emnitta)

Color—of all saturated varieties—is officially supplanting neutrals this season. Think bold, audacious hues worn color-blocked to your heart's content.

Shop the trend:

Next up: So Yeah, I've Found the Trick That Makes Any Outfit Look Cool

Fashion Market Editor

Indya Brown is a fashion editor, stylist, and writer living in Los Angeles. While going to school at Columbia University in New York City, she got her feet wet in the fashion industry interning at Elle magazine, Harper's Bazaar, and New York magazine's The Cut. After graduating in 2016, she joined The Cut as a fashion assistant, eventually working her way up to fashion editor. There, she worked on a multitude of projects, including styling inbook feature stories for New York magazine's print issue, writing and pitching market stories for The Cut, and serving as fashion lead for The Cut's branded content. While New York has been her home for over 10 years, she moved to Los Angeles in the midst of the pandemic in 2020 for a new chapter. Now she is a fashion market editor for Who What Wear, focusing on emerging designers, rising trends on and off the internet, interior design, and BIPOC creatives and brands. Aside from her duties as a fashion market editor, Brown is also a freelance stylist and writer, working on national print and video commercial campaigns for Sephora, The Independent, and Cadillac. Her bylines also include Harper's Bazaar, Vox, and The New York Times. But once the computer goes down and the emails turn off, she's likely eating her way through Koreatown, hunting down vintage furniture, scoping out new outrageous nail designs to try, or taking a hot cycling class.