You're About to See Every Major Sweater Trend in This One Color—Here's Why

Pink seems to come around in trend every year with a slight difference in shades, from millennial to baby pink. And If you've been keeping track of our coverage on the trends to look out for in 2021, then you'd know that Bubblegum pink is the bright hue that'll be big this year. And while the fun shade is being seen in categories from handbags to shoes, today's topic of discussion will be taking the form of cozy knitwear, because that's all we want to be wearing right now as the temperatures have dropped. 

Adding a pop of pink is an easy way to upgrade any outfit, even if you pair the bubblegum shade with your go-to comfortable denim, or even loungewear if that's more your cup of tea at the moment. If you're looking to add a pink sweater to your collection, then you've come to the right place because I've found the 30 most stylish ones on the market right now in a variety of styles and price ranges. And if you're stumped on how to integrate the vibrant hue into your wardrobe, we dropped in some outfit inspiration as well.

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(Image credit: @modestmira_)

Pair with neutrals so your sweater stands out.

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(Image credit: @sabinsocol)

Get the sweater in an oversized fit to pair with stockings or printed tights.

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(Image credit: @emilisindlev)

Opt for a comfy and easy option with a matching your top and bottoms for a tonal ensemble.

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(Image credit: @himichelleli)

Channel your inner cool girl with a pair of leather pants. 

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(Image credit: @ada_oguntodu)

Tuck your sweater into your favorite pair of jeans, and contrast your shoes or accessories with other shades of pink.

Associate Fashion Editor
Yusra Siddiqui is an editor who resides in New Jersey but bounces between the suburbs and NYC. (She's a Jersey girl at heart.) After interning at Who What Wear in 2019, she found her way to the team after graduating from LIM College in 2022 with a fashion media degree. She's also spent time writing and working for publications such as Fashionista, Coveteur, and Nylon, but she always knew that Who What Wear was where she was meant to be. When she's on the job, she's perusing runway shows, analyzing the latest thing fellow Gen Zers are up to on the internet, and sharing what she can about the modest-fashion market. You can also catch her dabbling in entertainment, talking about the costume choices of the latest Netflix series or diving deeper into how the plotline affects the viewers in a myriad of ways. Lastly, she likes to create content for Who What Wear's TikTok. Her personal time is spent doing similar but also different things—deep diving into almost every new TV show (Bridgerton, Gilmore Girls, and Stranger Things are favorites), planning her next local getaway (whenever that may be), and reading the latest Emily Henry or Sally Rooney novel in one sitting.