While snagging an amazing sale find is good enough on its own, the experience is only made better when you already have confirmation that a piece is as great as it appears to be online—before even ordering it. Since aiming to please is pretty much our number one order of business over here, today, I’ve got quite the roundup for you.
In honor of Nordstrom’s highly anticipated Anniversary Sale which, if you didn’t know, is going on now, I tapped team Who Who What Wear for the on-sale items that they actually own and are obsessed with. From activewear to beauty products to some miscellaneous favorites, I don’t want to brag but also can’t help but admit that we seriously delivered across many categories and price points. To see, read about, and shop all 25 of our picks before they’re gone, simply keep scrolling.
"This Nike sports bra is my absolute favorite for whenever I work out. Now I'll need to stock up on more colors."—Kristen Nichols, senior editor
"I pretty much buy all of my Natori bras from the Nordstrom Anniversary sale, as it's rare to find them this cheap elsewhere. This one is so pretty and comfortable, hence all the rave reviews."—Allyson Payer, senior editor
"Finally, no Nordstrom Anniversary Sale cart would be full without a year's worth of deodorant. Kidding - but not really. I swear by this cult-classic fragrance in cooler months, so I was pleasantly surprised to see it available in this long-lasting antiperspirant form for such a great price. It will pair perfectly with a new fall sweater, too."—Drew Elovitz, director of content strategy
"It might sound weird to be obsessed with a deodorant, but that's how I feel about the Donna Karan one. I first tried it because of its cult following and it lives up to all of the hype. It's practically clinical strength and has an amazing (but subtle) floral scent. While the price is steeper than a drugstore find, I promise it's worth it."—Kristen Nichols, senior editor
I have a few curling irons, but this wide-barreled one from T3 is the one I use the most because it creates the most natural-looking soft waves.
"I rotate between Le Labo's iconic Santal 33 fragrance and its lesser-known but favorite of mine, Another 13. I'm amazed at how well the scent sinks into the skin. All you need is a single spritz or swipe of a rollerball and it will linger all day (and even into the next)."—Anna LaPlaca, associate editor
"Zella's leggings are an activewear staple. You can wear them over and over and the quality will still be good. The Studio style is lightweight, so they're perfect for classes like yoga, indoor cycling, and barre, but also comfortable enough to wear when you're lounging around the house, running errands, and even traveling. Extra bonus: pockets!"—Sarah Yang, managing editor, THE/THIRTY
"Personally, I wish I had bought Charlotte Tilbury's Pillow Talk Lip Secrets Set when Nordstrom was having a sale, but luckily for you, you can snag up this set for a deal. I highly recommend this set for anyone looking for a great nude lip to apply on those days you feel like putting in effort for your zoom calls; the added lip liner and finishing gloss will really pop on-screen."—Jasmine Fox-Suliaman, audience engagement editor
"I've had these shorts for at least a decade, and they look brand-new even though I've worn and washed them hundreds of times. There must be a reason Nike keeps making them. I would venture to guess it's because they are practically perfect. The length is flattering on my 5'4'' frame, and they're comfy as hell. They also double as a swimming short if you want a bit more coverage."—Kat Collings, editor in chief
"No matter how many fancy brushes I meet, I always find myself coming back to my trusted Beautyblenders for all my face makeup needs. A major drawback of them, though, is that they can become a breeding ground for bacteria. (Pretty gross and a recipe for breakouts.) This handy set not only comes with two sponges, but also a solid cleansing bar and silicone cleaner so you’re equipped with everything you need to keep the tools sanitized at all times."—Courtney Higgs, associate beauty editor
"These super-soft undies are my favorites—they're ultra-comfortable, smooth, and seamless under even the sheerest pieces. I'll be stocking up on more while they're still on sale."—Judith Jones, Market Editor
"This face wash seems to be kind of under-the-radar, and I'm not sure why because it's so good. I'm continuously shocked by how well it exfoliates without irritating my sensitive skin (even when used twice a day)."—Allyson Payer, senior editor
"I've had this Patagonia zip-up sweater for years and I still wear it all the time for casual settings—from running errands to hiking and everything in between. It's not too heavy but the lightweight fleece lining keeps you cozy and warm."—Judith Jones, market editor
I've always been terrible about drinking enough water. One thing that's recently helped me, however, is this insulated bottle from Corkcicle. Not only does it hold a lot, but it also keeps the water cold all day, so I'm more inclined to take sips if this is always by my side at home.
"I've been using Revitabrow for years, and when I take a break from it, I can really tell. So I try not to take breaks to guarantee that they stay full and thick. I can't get over what a good deal this set is. It's basically buy one, get one free."—Allyson Payer, senior editor
"On the flip side, I wore these Spanx faux-leather leggings out to dinner on a double date—my last restaurant dining experience since March—and can personally vouch for their supreme style and comfort."—Drew Elovitz, director of content strategy
"Of the few makeup items I’m still using even now is this famous setting powder. I actually reach for the the medium deep shade more often since it’s a better match for my skin tone, but the combination of this primer and powder create the perfect diffused look for video calls."—Courtney Higgs, associate beauty editor
“This is one of my favorite Alo products I’ve ever owned. The soft faux shearling is extremely warm and the slightly cropped hem ensures it hits at just the right spot to show off all my leggings and higher rise pants alike.”—Lauren Eggertsen, senior fashion editor
As I've learned in quarantine, the key to achieving a salon-level blowout at home is a good hair dryer. This one is next-level.
"I always use the Anniversary Sale to stock up on fall and winter items like boots and coats. Two years ago, I bought a new pair of Hunter rain boots to replace a pair I had for seven years! These are on their way to lasting me just as long. When I lived in New York, I used them for both rain and snow (the Hunter socks are key!), and now that I'm in L.A., I don't wear them as much, but whenever there's much-needed rain I put them on because there's nothing I hate more than wet feet."—Sarah Yang, managing editor of THE/THIRTY
"Barbara Sturm products are universally beloved by beauty editors, it girls, and celebs. There's a reason her products are expensive. I think of them like liquid gold and have seen remarkable results from using them regularly. If you're suffering from dry skin especially, her hyaluronic acid, which is part of this kit, is a godsend. And just because I was suspect of the '$355 value' listed, I did some math. It turns out it's true: If you buy each of these serums individually, they actually cost $355. The $215 price is nearly a 40% savings. Go! Go! Go!"—Kat Collings, editor in chief
I didn't understand the name of this bralette until I actually wore it. It's so comfortable and supportive at the same time, it's kind of ruined "real" bras for me.
"If you don't add to your collection of leggings during the Nordstrom Anniversary Sale, did you even shop? These two all-stars are must-haves for very different reasons. As any Who What Wear editor can attest, these affordable Zella leggings among the best basics out there and have earned their favorite status multiple times over during quarantine."—Drew Elovitz, director of content strategy
As someone who blow-dries her hair bi-weekly, I've tried a lot of dry shampoos in order to extend their life-cycles. Living Proof's is by far the most effective and the one I end up recommending to all my friends.
"I know not many people are styling their hair in quarantine, but trust me—you won't regret upgrading your flat iron in the long run. I've had this model for many years now, and you really do see a difference when using premium hot tools versus their cheaper counterparts. With this styler, I'm able to get really effortless lived-in waves. One aspect that helps with this is the smooth and rounded edges of the hot plates make it so you don't get any crimps or places where it was obvious that you used a flat iron. Also, I did some price checking, and this exact product is selling for $250 at Sephora right now."—Kat Collings, editor in chief
I keep Dior's Lip Glow to the Max Hydrating Color Reviver Balm—the center product—in my purse at all times because it's the perfect combination of hydration and the slightest shine and color. Now I'm thinking of restocking just to take advantage of this deal and get my hands on that makeup bag.