All the Epic Jubilee Sales and the Best Pieces to Shop


(Image credit: @laurennicolefk)

Unless you’ve been hiding under a rock while living in the UK the past few months, you’re probably aware that in less than two weeks’ time, the queen’s Platinum Jubilee celebrations will be kicking off. Not only does this mean an extra-long bank holiday weekend for most of us (thank you, Your Majesty), but it also comes with the promise of plenty of that patriotic conviviality—the kind only royal occasions can bring. Remember the buzz around the weddings? I’m imagining that level and more. Whether you’re a fan of the royal family or not, it’s going to be hard to ignore the community spirit and buoyant energy that will accompany the celebrations. 

Maybe you’re planning on attending your local street party (cute), a family barbecue or a wedding or you’re taking advantage of the time off with a holiday. Either way, it’s likely you’ll have some exciting plans. Let’s just keep our fingers crossed the weather plays ball because it feels like it’s not just a celebration of the queen’s 70-year reign but also the start of what promises to be a gloriously "normal” summer (touch wood). 

We know that with fun plans also comes the desire for some killer outfits. So as our Jubilee gift to you, we thought we’d pull together an epic (and we mean epic) edit of all the amazing sale offers our favourite brands are putting on right now. To help you bolster your summer wardrobes for the coming weekend and beyond, the list below highlights some of the best on-site discounts out there. But excitingly, we’ve also pulled some strings to get Who What Wear UK readers some exclusive discount codes you won’t find anywhere else, and there's more to come as we get closer to the Jubilee weekend.

So whether you’re looking for a last-minute wedding guest dress you won’t regret later, an upgrade to your holiday wardrobe or summer basics to add to your warm-weather capsule, keep scrolling to see all the sale details you need to know and our top picks from each brand.


The offer: New customers get 10% off with the code HELLOCOS10. Just create your new customer account at checkout, and apply the code (brand exclusions apply). Plus, there's free shipping until Monday. 


The offer: Use the exclusive discount code JUBILEE20, and get 20% off all items including sale. 


The offer: Use code SPENDSAVE for an Extra 10% off orders over £60, Extra 15% off £80 and Extra 20% off £120 


The offer: Use the exclusive discount code JUBILEE10 to get 10% off everything. 


The offer: Use the exclusive discount code AFFHEISTWWW to get 15% off orders over £90. 


The offer: Get up to 50% off sale until Sunday. 


The offer: 20% off the entire site with code SPRING20. 


The offer: Use code SPENDSAVE for an Extra 10% off orders over £60, Extra 15% off £80 and Extra 20% off £120


The offer: New customers get 10% off with the code FIRST10. Simply create your new customer account at checkout and apply code (brand exclusions apply). 


The offer: 15% off all new season items until 31st May. 


The offer: Use code SPENDSAVE for an Extra 10% off orders over £60, Extra 15% off £80 and Extra 20% off £120


The offer: Up to 20% off selected items until 31st May, when you sign up to Harvey Nichols Rewards

Up Next: The 9 Most Expensive-Looking Pieces on the High Street This Week

Emily Dawes
Affiliate Editor

Emily Dawes is the very definition of a fashion multi hyphenate. An editor, stylist and writer with over eleven years’ worth of experience in the industry, Emily is known for her impeccable taste, elegant outfit choices and being able to spot the next big thing in fashion from a mile off. Our readers loyally trust her advice and shopping suggestions; so much so she began her own column documenting the most expensive-looking pieces on the high street, which has become a top-performing piece of content for the Who What Wear brand.

Emily has worked for Who What Wear UK since 2020 in a myriad as roles, spanning from contributing editor and branded content editor. Now, she holds the position of affiliate editor and is responsible for the brand’s overall affiliate strategy, ideation and content execution. Working closely with Who What Wear UK’s affiliate manager, Emily has been instrumental in securing and nourishing brand partnerships, surpassing her goals as standard. Leading the team in tentpole shopping moments including Black Friday and Peak Trading, with Emily’s guidance and leadership, team Who What Wear is in a stronger affiliate position than ever before.

Prior to joining the Who What Wear team, Emily served as YOU Magazine’s acting fashion editor where she managed the fashion team and oversaw all fashion content output for the fast-paced weekly title. Emily is a stylist in her own right, having worked with a slew of VIP clients including writer and television personality, Elizabeth Day, as well as styling and art directing several celebrity cover shoots for glossy print publication, Grazia. Her adept fashion knowledge means brands regularly sought out to work with her as a consultant: previously she has developed marketing and content plans for brands for Cocoon and Edge of Ember. Before entering the industry, Emily obtained a Bachelor of Arts in English and American Studies with International Study from Nottingham University. Fun fact: Emily spent a year studying in America which saw her join a sorority during her time there.

When she’s not working or tracking down the chicest, new-in items to share with our audience, you’ll find Emily bestowing her East London home with her stylish flair, reading everything from the classics to cowboy romance novels and escaping to the country with husband, baby boy and dog, Roo, whenever she can.

Emily is currently on maternity leave.