These Beauty Products Actually Exceed Their Hype, and Yeah, They're on Sale

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(Image credit: @emmahoareau)

As someone who literally makes a living testing, researching, shopping for, and writing about beauty products, I’d be the last person to say there's ever an inopportune time to stock up on your must-have beauty staples. However, are there significantly more strategic times to shop for some new discoveries or your ride-or-die standbys? Why yes, yes there are. 

Unfortunately, our various collections of bottles and jars don’t always have the courtesy to run out right when an amazing beauty sale hits, but if you’re currently out of or running low on a few fave formulas (or if you’re just in the mood to shop up a storm in preparation for fall—eep!) Dermstore’s Anniversary Event totally has you covered. And, the games have already begun!

From August 8 through 17, you can score as much as 25% off on holy-grail formulas which, in fact, just so happens to be the highest discount for any site-wide sale Dermstore offers of the entire year. There are over 200 crème de la crème brands participating—from Sunday Riley to Briogeo to Caudalíe, and all you have to do is enter the code CELEBRATE at checkout to save big. (Keep in mind the percentage off you’ll score—10% to 25%—varies by brand and will be noted as you shop.) Looking for some inspiration? Keep scrolling for 20 hyped-up beauty products that actually eclipse their fab reputations.

Beauty Director

Erin has been writing a mix of beauty and wellness content for Who What Wear for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.