On the Bradigan Bandwagon? Here Are 11 of the Best Cardigan Sets
A few years ago, if you had mentioned the words cardigan set, the phrase would have conjured up images of a preppy, Charlotte York-esque character in pastel-shaded cashmere with a matching headband and pearl necklace to boot. Though last year, Katie Holmes came along and single-handedly blew that notion completely out of the water.
Spotted on the streets of New York wearing a matching cashmere cardigan and knitted bra top by of-the-moment label Khaite, Holmes started a movement. With one image, the concept of the bradigan was born, altering the perception of a sweater set forever.
Since this pop-culture moment, cardigan sets have had a resurgence, shedding their formerly preppy persona and garnering a fan base of influencers and It girls. Of course, high-street retailers have since started creating their own iterations, and now the cardigan set seems to be one of autumn's most in-demand knitwear styles.
In an update to the original look, many of this season's sets contain a knitted crop top, rather than the bra which accompanied Holmes's original outfit. This makes the look a lot more versatile and wearable for real-world occasions. From & Other Stories to Mango, Zara, and more, keep scrolling to see how influencers are styling cardigan sets and to shop the in-demand knit below.
How influencers are styling the trend:
Style Notes: In true Zeena style, the influencer opts for a playful cardigan set featuring floral embellishments.
Style Notes: Francesca Carolina styles Nasty Gal's mustard cardigan set alongside black shorts and boots.
Style Notes: One of Zara's earlier sets, this exact item is now sold out, though the retailer has released several similar options.
Style Notes: Taking the cardigan set to another level, here Rachael Clifton styles hers alongside matching knit shorts.
Style Notes: Taking a minimalist approach, here Claire Most pairs a white cardigan set with a pair of faded blue jeans.
Shop cardigan sets:
Next up, The Biggest Autumn/Winter 2020 Fashion Trends You Need to Know
Fashion journalist Zoe Anastasiou relocated from her homeland of Australia to the UK in 2019 to become Who What Wear UK's Fashion Editor, covering a parental leave role at the time and then staying on to be the Social Media and Fashion Editor until 2021. She later held positions at Marie Claire UK and freelanced in the British fashion industry before returning home to pursue a role in content strategy.
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