Meet the Sneakers Every Fashion Girl Is Maxing Her Credit Card on Today


(Image credit: The Style Stalker)

Whether you consider yourself a fashion fanatic or not, there's no denying the overwhelming presence of the now iconic Balenciaga Triple S sneakers. After watching everyone from celebrities to your best friend obsess over the sneaker style, we were beginning to wonder what Balenciaga had in store for its next big sneaker craze, and today, our curiosity was finally satiated.

As initially seen on only men during on the F/W 18 runway show, Balenciaga finally released the new Track Trainer sneakers in five colors for menswear and two colors for womenswear in selected stores worldwide, just today. Compared to the infamous Triple S sneakers, the new Track Trainers have less bulk, look sportier, and are already a footwear choice we can see Danish girls falling for.

"The Balenciaga Track sneaker," the brand told us, "the next high-tech shoe from Artistic Director Demna Gvasalia, layers high performance elements of hiking and running gear without becoming self-serious: Blown-out features of typical survivalist equipment—extended tread, overlapping protective panels, fortified soles—lend depth to the shoe's outsize appearance and advance its overall utility."

If there's one thing Balenciaga is incredible at, it's generating hype around the product by simply releasing it, meaning today, fashion girls worldwide will be maxing out their credit cards on these new sneakers—trust us. Go on to shop the sneakers in both colors and to see how they were styled on the runway and beyond.

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Balenciaga F/W 18 Runway Show
(Image credit: Getty Images)

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Next up, shop the nine fall outfit trends New Yorkers are already wearing.

Editorial Director

Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over eight years, where she started as an associate editor and has since worked her way up. Lauren has over 10 years of experience in the fashion editorial space, starting her career with internships at Marc Jacobs, Marie Claire, and The Zoe Report, where she was later hired as their editorial assistant. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. It is here where she leads and manages Who What Wear's fashion team and oversees all day-to-day editorial content and large tentpole moments. This includes all of the runway, trend, and shopping-driven content that ultimately helps to build a strong brand reputation within the industry. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many of the celebrity cover shoots, including big names like Kaia Gerber, Normani, and Kristen Stewart.

She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her personal style has been featured on sites such as Vogue, Harpers Bazaar, and Elle. She prides herself on discovering and supporting small brands and on her knack for a good vintage shopping find. When she isn't working, she enjoys researching and dining at reputable restaurants around both her neighborhood and the globe.