These 4 Trends Are Officially About to Be Very Big
With A/W 16 shows now done and dusted, we allowed MatchesFashion.com's buying director, Natalie Kingham, all of, oh, about 24 hours to give us her top-line digest on what's going to be hot next season—and therefore, precisely what you need to know now.
We've pinpointed some of the styling trends you can get onboard with already, but if anyone knows what's going to be a retail smash in stores, it's her. From listing the Vetements floral dresses that had waiting lists as long as the brand's hoodie sleeves to the fresh new labels you've not heard of but will instantly want to buy (check out these Sanayi 313 slippers), she is our trusted bellwether of the shopping world.
Scroll down to see what piqued Natalie's interest at Paris Fashion Week—then shop for the pieces that can reflect the new mood already!
"Demna Gvasalia of Vetements, presented his first collection at Balenciaga and it was one of the shows of the Paris season. I loved the oversize masculine silhouettes, gentlemen-like fabrics and clever cuts." — Natalie Kingham
What did we tell you about this collection? From the shrugged off jackets (this is already happening on the streets in response) to the giant shoppers and messed-up florals, this new look is going to influence a lot of fashion people from now on. We'd also like a pair of the crystal-embellished shoes, please.
Shop Demna's latest Vetements pieces:
"There were so many incredible accessories this season, but I really loved Loewe’s single statement earrings and interestingly shaped and pocketed bags." — Natalie Kingham
We all know Loewe creative director J.W.Anderson is a master of the accessories world already: His Puzzle bag is a firm favourite amongst the FROW, but it's not just bags this designer can magic up. The bauble earrings and zippy neck collars from his eponymous line are also a top choice for adventurous accessorising pros.
Shop Loewe's coolest accessories:
"A must have for my wardrobe is Chloé’s knitted poncho-like dress—it is the ultimate throw-on, ready-to-wear piece." — Natalie Kingham
A wardrobe that looks well-travelled and full to the brim with interesting buys from across the globe is the cool girl's way to look ahead-of-the-curve. This luxurious version of a knitted poncho from Chloé's A/W 16 show provides that concept by the bucket-load.
Shop for chic ponchos:
"I think velvet is going to be a key trend for the season ahead. I've seen it across the runways: Haider Ackermann [red suit], Ellery [velvet boots], Valentino [gold dress] and many, many more…" — Natalie Kingham
We knew Alexa Chung was onto something! The style icon has recently showcased a wardrobe almost exclusively comprised of velvet. There are plenty of pieces you can shop now to get the look early—seek out jewel tones for extra impact.
Shop for the velvet pieces available now:
What trend will you try first? Let us know in the comments box below...
Hannah Almassi is the Editor in Chief of Who What Wear UK. Hannah has been part of the the Who What Wear brand since 2015, when she was headhunted to launch the UK sister site and social channels, implement a localised content strategy and build out the editorial team. She joined following a seven-year tenure at Grazia magazine, where she led front-of-book news, fashion features and shopping specials as fashion news and features editor. With experience in both print and digital across fashion and beauty, Hannah has over 16 years in the field as a journalist, editor, content strategist and brand consultant. Hannah has interviewed industry heavyweights such as designers including Marc Jacobs and Jonathan Anderson through to arbiters of taste including Katie Grand and Anna Dello Russo. A skilled moderator and lecturer specialising in the shift to digital media and e-commerce, Hannah’s opinion and work has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and MatchesFashion.com, among many others. Hannah is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits. Hannah currently resides in Eastbourne with her photographer husband, incredibly busy son and highly Instagrammable cat.
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