The Loewe Basket Bag Has Officially Entered Icon Territory


(Image credit: @styleidealist)

Raffia tote bags have been a hallmark of the quintessential warm-weather wardrobe for decades. From Brigitte Bardot to Jane Birkin and Kate Moss; over the years, many stylish women have chosen a basket bag for beach days, park picnics and beyond. 

As a result, the low-key carryall has long held a reputation for being particularly chic and effortless. In recent years, however, raffia and straw bags have levelled-up to become quite the coveted designer piece, all thanks to Spanish luxury brand Loewe. Ever since the label's clever Creative Director, JW Anderson, emblazoned Loewe's iconic anagram logo onto the side of a classic French market basket in 2019—and an army of fashion lovers succumbed to its appeal—a luxury straw bag has become the accessory of the summer. This particular tote carried so much sway that now basically every brand out there—luxury and high street—has followed suit with woven styles in their spring/summer bag offering. 


(Image credit: @monikh)

Style Notes: Trust Monikh to make us want to wear this bag with top-to-toe green. 

The fact remains, though, that Loewe's iteration will always be the original luxury style to own, and four years on it is as coveted as ever. The bag may have had a particularly buzzy moment in the heat of 2020, but as the years have passed its appeal hasn't dampened one bit. To the extent that I would argue Loewe's raffia tote bag has not only become a classic, but—thanks to the influence it has had on fashion—an icon in its own right. 

The key lies in the bag's simplicity, which also makes it such a smart timeless investment. It's a piece that you can (and will) pull out for many, many years to come, and one that will remain chic and luxurious forever. The original bag comes in three sizes, and features an adjustable tan leather handle with the brand's recognisable insignia on a tan leather plaque on the side. Now, the bag also comes in different colourways, with shades from earthy green to fresh white and bold red available to suit exactly your style and taste. 


(Image credit: @symphonyofsilk)

Style Notes: Take tips from Lorna and wear it with denim Bermuda shorts and a simple white shirt for spring. 

While the basket bag used to be relegated to beach days and summer holidays only, Loewe's style looks just as good with your favourite jeans and blazer outfits in the city, too. And if you needed another reason for the bag's success, you only need to look to its price point. Yes, it's still a designer purchase that requires an investment, but in the grand scheme of luxury handbags, Loewe's raffia tote sits at the more affordable end of the scale, with small styles starting at £375. 

Unsurprisingly, the label has capitalised on the success of its original tote, and has since made woven summer bags its signature, somewhat. There's now multiple different Loewe basket bag iterations available, with new styles being added each year to surprise and delight us basket-loving fashion folk. The original will always be the most iconic, though, and you can shop the tote and the newer versions for 2023 below, along with some outfit inspiration to go with it. Keep scrolling to pick your favourite...



(Image credit: @styleidealist)

Style Notes: Karina styles her classic basket bag with a simple black maxi dress.


(Image credit: @annasarlvit)

Style Notes: Delivering all the holiday vibes, we love this effortless on-vacay ensemble. 


(Image credit: @francescasaffari)

Style Notes: Francesca shows off the small version of Loewe's famous basket tote. 


(Image credit: @honeybelleworld)

Style Notes: It's the everyday bag you'll team with literally any look, jeans and a cardi included. 


(Image credit: @camillecharriere)

Style Notes: The carry-everything bag will be your plus-one to any outdoor adventure.


(Image credit: @annasarlvit)

Style Notes: Practical and stylish, the Loewe classic in a bigger size pairs perfectly with pretty, floaty dresses. 


(Image credit: @fakerstrom)

Style Notes: We love the white colourway even more now that we've seen it with matchy-matchy jeans on Felicia. 


(Image credit: @Monikh)

Style Notes: Monikh loves her Loewe basket bags so much that she has this updated style, too. 

Shop the Loewe Raffia Tote:

Shop More Loewe Basket Bags:

Next up, Spring/Summer 2023 Fashion Trends: 21 Expert-Approved Looks You Need to See

Emily Dawes
Affiliate Editor

Emily Dawes is the very definition of a fashion multi hyphenate. An editor, stylist and writer with over eleven years’ worth of experience in the industry, Emily is known for her impeccable taste, elegant outfit choices and being able to spot the next big thing in fashion from a mile off. Our readers loyally trust her advice and shopping suggestions; so much so she began her own column documenting the most expensive-looking pieces on the high street, which has become a top-performing piece of content for the Who What Wear brand.

Emily has worked for Who What Wear UK since 2020 in a myriad as roles, spanning from contributing editor and branded content editor. Now, she holds the position of affiliate editor and is responsible for the brand’s overall affiliate strategy, ideation and content execution. Working closely with Who What Wear UK’s affiliate manager, Emily has been instrumental in securing and nourishing brand partnerships, surpassing her goals as standard. Leading the team in tentpole shopping moments including Black Friday and Peak Trading, with Emily’s guidance and leadership, team Who What Wear is in a stronger affiliate position than ever before.

Prior to joining the Who What Wear team, Emily served as YOU Magazine’s acting fashion editor where she managed the fashion team and oversaw all fashion content output for the fast-paced weekly title. Emily is a stylist in her own right, having worked with a slew of VIP clients including writer and television personality, Elizabeth Day, as well as styling and art directing several celebrity cover shoots for glossy print publication, Grazia. Her adept fashion knowledge means brands regularly sought out to work with her as a consultant: previously she has developed marketing and content plans for brands for Cocoon and Edge of Ember. Before entering the industry, Emily obtained a Bachelor of Arts in English and American Studies with International Study from Nottingham University. Fun fact: Emily spent a year studying in America which saw her join a sorority during her time there.

When she’s not working or tracking down the chicest, new-in items to share with our audience, you’ll find Emily bestowing her East London home with her stylish flair, reading everything from the classics to cowboy romance novels and escaping to the country with husband, baby boy and dog, Roo, whenever she can.

Emily is currently on maternity leave.