Bébhinn Campbell
Bébhinn Campbell is an Edinburgh-based fashion and lifestyle writer and editor. She started her first blog at age 14 and went on to intern at print and digital publications in Berlin and London, including Dazed & Confused and Indie magazine.
A job at a fashion startup took Bébhinn from Ireland to Scotland in 2019, where she now works as a freelance journalist and copywriter covering everything from travel and interiors to styling advice. As a contributor to Who What Wear, Bébhinn always keeps her eyes peeled for emerging trends and looks worth writing about. She prides herself on her ability to cut through the noise and identify solid investment buys, exciting new brands and fresh takes on classic design.
In her spare time, Bébhinn enjoys perusing Edinburgh’s best vintage shops, working through her out-of-control book collection and watching dog reels on Instagram.
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7 Low-Key Yet Elegant Outfits Minimalists Are Wearing Nonstop in 2025
Simple and classic looks you can rely on.
By Bébhinn Campbell
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I Know You’re a Fashion Person If You’re Wearing One of These Pairs of On-Trend Trainers
These styles are in, now and forever.
By Bébhinn Campbell
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PSA: This Specific Skirt Length Is Currently Trending in London and Paris
I found the best to shop now.
By Bébhinn Campbell
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Of All the Tops to Wear With Wide-Leg Trousers, These 11 Work Best
Perfect pairings.
By Bébhinn Campbell
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FYI: Fashion People Across Europe Are Wearing This Elegant Dress Style On Repeat Right Now
Audrey Hepburn was famously a fan.
By Bébhinn Campbell
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Experts Say These 7 Engagement Ring Trends Are Defining the Industry Right Now
You heard it here first.
By Bébhinn Campbell
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The Simple Jeans-and-Shoe Formula Fashion Insiders Swear By in Summer
What's not to love?
By Bébhinn Campbell
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If You're Shopping for a New Bikini This Summer, These 7 Brands Are Elite
Dive into my roundup.
By Bébhinn Campbell
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Instead of Jeans, Fashion People Are Turning Their Attention to This Elegant Skirt Style This Summer
#1 on my wish list.
By Bébhinn Campbell
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I've Got Luxury Taste on a High-Street Budget—Here's How I'm Dressing This Summer
Five save-worthy looks.
By Bébhinn Campbell
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7 Chic Ways to Wear Denim Shorts This Summer and Still Feel Polished
I'm in full-on summer mode.
By Bébhinn Campbell
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Fashion People Who Dislike Flip-Flops Always Wear These Classic Flat Sandals Instead
And they start at just £50.
By Bébhinn Campbell
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When I Saw Parisians Wearing These 5 Trainer Trends, I Knew They Were Here to Stay
Some of them might surprise you.
By Bébhinn Campbell
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Sorry, But the '90s Did Summer Dressing Better—6 Looks Inspiring My Wardrobe Now
Click for several throwbacks.
By Bébhinn Campbell
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I Just Spent a Month in the South of France—7 Outfits I Saw Everywhere
I returned with more than souvenirs.
By Bébhinn Campbell