When it comes to our collection at Target, it’s all about real women with really great street style (aka you). So when the time came to shoot our most recent lookbook, we skipped the model bookings and decided to feature a few of our editors to give you an idea of how to wear our pieces in your day-to-day life. Scroll through our behind-the-scene photos to see how it all came together, and then shop some of our newest arrivals to get the looks.
The day before the shoot, we had fittings with two tailors to make sure everything was perfectly fitted to each woman's body type in the shoot. Details, details!
Our stylist tried different pieces on the editors to assemble inspiring and wearable looks.
One of our New York–based editors, Aemilia Madden, plays around in the accessories corner. Nice shades, girl!
Our contributing editor Alisha Shepherd goes into glam—and she's literally glowing!
No blue steels in sight!
Our editorial director, Kat Collings, goofs around on set before shooting her first look of the day.
Editors who bag together, stay together.
Keep going to shop Who What Wear's latest arrivals!