I'm on a Journey to Shop Sustainably—These Urban Renewal Pieces Make It Easy

Sponsor Content Created With Urban Outfitters

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(Image credit: Original Illustration by Makena Frederick)

I'll be the first to admit I love vintage clothing, but spending hours combing through racks of musty apparel isn't my favorite way to spend a Saturday afternoon. But hey, I do it for the sake of shopping more sustainably! It's clear that buying secondhand is a consumer trend that's here to stay, and it's been fascinating to see the ways in which brands are innovating to align with that. One retailer doing this really well is Urban Outfitters with its in-house brand, Urban Renewal. It's completely changing the vintage game through one-of-a-kind repurposed pieces. A few of my favorites include denim skirts and linen dresses for the summer, but there's a lot more, so you'll have to keep reading to see for yourself. If you're looking for a vintage shopping experience that doesn't require shaking the dust off of old, worn-out clothes, I've got you covered below.

Repurposed Denim

Remade Tops

Renewed Dresses

Recycled Shorts

Natalie Gray Herder
Editor, Branded Content

Natalie Gray Herder is an Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.