I Compared 965 Urban Outfitters Items, and These Were the Best

Urban Outfitters should never be one of those retailers you overlook. Sure, you may adore Zara and the like, but don't forget UO stocks a wide variety of on-trend pieces that can be the building blocks to any perfect wardrobe. The winter variety, in particular, is looking lit right now. If you scroll through the New tab, you’ll uncover a slew of forward-feeling coats, knits, boots, and more from the brand’s in-house label, along with the other lines the retailer stocks. To save you the trouble of going through the entire site, I did the legwork and compared the 950 new arrivals, narrowing it down to the 20 pieces that matter most right now. Keep scrolling to get your shop on.
Next, check out the under-$50 coat that will go viral this winter.

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
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