3 Colors to Wear If You Want to Look Trendy Right Now

Whether you're someone whose motto regarding trends is of the "go big or go home" variety or, like me, you prefer more of a light sprinkle of trendy pieces in your otherwise classic wardrobe, there's always a good reason to pay attention to It colors. For those in the first category, the reasoning is more obvious­. They can invest in the craze both by buying trendy pieces in an equally trendy color—see the boots on slide five—or go for a monochrome look, highlighting the shade in question to the full effect. For those in the latter camp, color trends are still worth considering because you can breathe new life into an outfit by simply swapping a piece you'd normally wear (such as a cardigan, handbag, or heeled sandal) for the same style of item in an of-the-moment hue. This way, you're making your go-to look feel both trendy and timeless at once, without sacrificing your sense of style.

Now that you may or may not be intrigued, I implore you to keep scrolling for the three colors I've been seeing everywhere lately. From bubblegum pink to moss green to chocolate brown, see how some of our favorite fashion people are styling them below and, of course, shop my picks for each shade along the way.

1. Bubblegum Pink


(Image credit: @emilisindlev)

You know it when you see it, and even though it's particularly trendy right now, this is one of those colors you'll never want to purge from your wardrobe because it's always relevant.

2. Moss Green


(Image credit: @anna__laplaca)

Ever since I saw this set on Anna it's like this mossy shade of green has been following me everywhere I look. Of course, I'm not mad at it, as it happens to be one of my favorite colors.

3. Chocolate Brown


(Image credit: @basicstouch)

This rich shade of chocolate brown has been all over my feed and, subsequently, all over my wish lists lately. As someone who tends to wear all black, I'm thinking I might have to switch over to all brown for the foreseeable future.

Next, the #1 It bag of 2023 is already here thanks to Louis Vuitton


Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. It was a less expected route, seeing as she was graduating from business school at USC when this all began, but it has turned out to be the best one for her. Fast-forward to 2020, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was an intern starting out. Currently, she focuses on a weekly mélange of shopping content. As far as her personal style goes, she's largely drawn to classic pieces and neutral basics but will always make an exception for something colorful, printed, or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a good party is dressing up for one. On weekdays, she can usually be found at home eating something delicious for dinner and trying to force her husband to watch 90 Day Fiancé.