TikTok Has Done the Research—These Fashion and Beauty Buys Are Really Worth It

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(Image credit: @isabellecoheen)

If you're already an avid TikTok user, you probably know about the power of the platform and how it can take anything from unknown to must-have in a matter of minutes. Many of these items have probably popped up on your FYP and are now tucked away in your saved folder. But let's be honest, does anyone ever go back and rewatch those? I doubt it. And with so many videos constantly being created—and so many users creating them—keeping on top of the newest items people are raving about can be time consuming, and then you have to search where to buy them. Well, not any more. 

So, welcome. This is where I'll be highlighting the most talked-about and loved TikTok products, with a few on-the-up things that I've spotted myself thrown in too. From makeup to skincare and fashion to accessories, I'll be keeping up with the trends so you don't have to, so your Saved folder can be reserved for recipes and cute dog videos that you'll actually want to rewatch. And when you want to know what's trending from the app, you can simply come here instead of scrolling for hours. Sound good? Let's dive in. 

FASHION

UNIQLO PLEATED WIDE-LEG TROUSERS

COS QUILTED CROSSBODY BAG

SKIMS BODYSUIT

UNIQLO ROUND MINI BAG

UNIQLO RIBBED CROPPED BRA TOP

ABERCROMBIE & FITCH JEANS

SKIMS SLIP DRESS

MAKEUP

DR.JART+ BB PREMIUM BEAUTY BALM

MERIT FLUSH BALM

TRIGWELL VELVET POWDER PUFF

CIATÉ BRONZING SERUM

LOTTIE LONDON PH BLUSH

DIOR LIP OIL

MAYBELLINE INSTANT ANTI-AGE ERASER CONCEALER

E.L.F POWER GRIP

ESPRESSOH GLASSY BLUSH

SKINCARE

BYOMA MOISTURIZING GEL-CREAM

GLOW RECIPE DEW DROPS

LANEIGE LIP SLEEPING MASK

GLOSSIER YOU

DRUNK ELEPHANT POLYPEPTIDE CREAM

GUA SHA & JADE ROLLER

Next Up: TikTok Has Spoken: These £35 Trousers Are the Best on the High Street

Acting Affiliates Editor

Florrie embarked on her fashion journey while studying French and History at university. Her career began with an initial role at Harper's Bazaar, followed by a stint with the fashion team at Conde Nast Traveller.


There, she contributed to international photoshoots, styled pages and covers, and produced engaging digital content. During a freelance period, Florrie honed her skills in editorial work in various digital and print publications like Vogue Italy, Stylist, and Departures magazine, as well as styling e-commerce photoshoots and personal shopping.