Hair Color
Learn more about Hair Color with the experts and editors at Who What Wear.
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"Tiramisu Hair" Proves That Letting Your Roots Show Is Trendy AF Right Now
Booking a color appointment ASAP.
By Katie Berohn
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6 Tricks for Healthy Hair This Fall, According to a Top Colorist
So long, summer damage.
By Caitlin Burnett
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I'm 24 Years Old and Have Never Dyed My Hair—This Is the Color Trend I'd Try
Adding these looks to my inspo board ASAP.
By Maya Thomas
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This Is How NYC and L.A. Girls Are Dyeing Their Hair This Winter
Screenshot these for your colorist.
By Courtney Higgs
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5 Colors That Look Truly Amazing With Brunette Hair
Wear this if you want to stand out.
By Kat Collings
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We *So* Called It—11 Hair Trends That Have Completely Defined 2022
From "Jell-O hair" to "the bixie."
By Kaitlyn McLintock
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I've Been Bleaching My Hair for 18 Years—Here's How I Still Have Hair on My Head
I'm honestly surprised.
By Erin Jahns
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This Hair Color Graced the Roots of Everyone From Zendaya to SZA, so I Tried It
TikTok would say I'm entering my villain era.
By Sierra Mayhew
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Lily James Is Pam Anderson Blonde Again—This Viral Product Prevented Any Damage
It's clinically proven to improve hair in four minutes.
By Katie Berohn
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These Dark-Hair Inspo Pics Scream Fall, and I've Been Saving Them All Summer
Proving blondes don't always have more fun.
By Katie Berohn
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15 Looks That Prove Chunky Highlights Are the Coolest Hair Trend of 2022
The '90s are making a serious comeback.
By Shannon Lawlor
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Yes, Blonde Balayage Is Still In—25 Fresh Takes to Show Your Colorist
BRB, booking a salon appointment, stat.
By Katie Berohn
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These 5 Hair Colors Will Be the Most Requested in Salons This Summer
Hair colorists share their predictions.
By Eleanor Vousden
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Celeb Stylists Told Me These 7 Hair Colors Brighten the Eff Out of Your Face
I'd advise taking notes.
By Katie Berohn
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Forget What You've Heard—These 20 Hair Colors Prove Brunettes Have More Fun
Let your roots shine.
By Katie Berohn
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The Radical Joy of Beauty
How trailblazers across the country use beauty as a tool for self-expression.
By Katie Berohn
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Celeb Stylists Agree—These Summer Hair Trends Are About to Be Everywhere
This is your sign to play with color.
By Katie Berohn
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How to Try Trending Hair Colors (Without Actually Committing)
No strings attached.
By Marie Lodi
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5 Hair Colors That Don't Do Thin Hair Any Favors—and 5 That Absolutely Do
Spoiler alert: Less is more.
By Courtney Higgs
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I'm a Hair Color Monogamist, But These Spring Trends Are So Good I'm Cheating
Bleached brows, anyone?
By Erin Jahns
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These Hair-Reviving Masks Rival an In-Salon Treatment for a Quarter of the Price
They bring damaged, color-treated hair back to life.
By Katie Berohn
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Your Definitive Guide to Every Winter Beauty Trend Imaginable
Thank us later.
By Katie Berohn
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8 Winter Hair Color Trends We Didn't See Coming (But Need Immediately)
This is your sign to book a hair appointment.
By Katie Berohn
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The Newest Blonde Hair Color Trends Will Convince You to Finally Go Blonde
They work for everybody.
By Katie Berohn
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Revealed: 13 Hair Colors Celebrities Are Already Requesting Like Crazy in 2022
And one they all agree will be the It shade of 2022.
By Shawna Hudson
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Trust Me—These Are Going to Be the Biggest Hair Trends for Spring 2022
Switching things up.
By Keeks Reid
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Frizz, Flyaways, and Split Ends Are No Match for This One-of-a-Kind Styling Oil
This Olaplex product is a major game changer.
By Katie Berohn
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I'm Not So Secretly Obsessed With Copper Hair—Here's My Inspiration Board
Madelaine Petsch, SZA, Gigi Hadid, and more.
By Kaitlyn McLintock
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The 5 Most-Requested Summer Hair Colors, According to 3 Celebrity Colorists
We're prioritizing these.
By Erin Jahns
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I Just Copied Megan Fox's Hair Color—Here's My New Routine
Plus, her stylist dishes on the hair oil she uses.
By Katie Berohn