I Was Over Logo Fashion Until I Laid My Eyes On These Stunning Pieces

I have several logo fashion pieces in my closet that I’ve collected over the years. Among them, a nylon Prada messenger bag designed with the brand’s signature triangle plaque, a Dior saddle bag finished with the house’s logo print, and a Givenchy Nightingale bag that has G emblem at each end of the handles. Other than those pieces, my wardrobe doesn’t have many logo items in it, since I tend to gravitate towards solid pieces over embellished items.

Recently though, I’ve had my eye on cool logo fashion items that have been popping up on the market. Rather than flashy logos, though, these pieces have subtle nods to brand names and monograms. Just look to the Prada kitten heels that have been taking hold of the fashion set, second-skin tops from Miu Miu and Marine Serre finished in the brand’s monogram prints, and even baseball caps that have designer names stitched on them. These cool takes on logo fashion feel a bit more subtle than what we’ve seen in the past and I can’t get enough. Ahead, the coolest logo fashion items on my radar right now.




For shoes, it's all about the subtle logo—whether finished with a barely-there monogram or an almost hidden brand name.

For a subtle take on a logo piece, opt for these sculptural slides which are finished with a small logo on the side.

Sneakers don't get cooler than this Reebok x JJJJound collab.

If you look closely, you'll spot the Balenciaga BB on the toggle.


The biggest trend among cool bags this spring? Sleek, minimal designs finished with brand logos.

Shop logo bags:




From monogrammed second-skin tops to logo bras and tees, fashion basics are getting a cool overhaul from designers.

Shop logo clothing:

One of the standout pieces of the season.

To wear with slouchy trousers and an oversize blazer.

This iconic top is loved by fashion insiders.

I can't get enough of this micro logo.




Thinking ahead to swimsuits for summer? These ones are topping my dream shopping list.

Shop monogram swimsuits:

Ready for summer just looking at this.

Shop the matching Bikini Bottoms ($340)

I love everything about this Versace swimsuit, including the bold yellow shade.

Shop the matching Bikini Bottoms ($175)

This crystal buckle detail though...


From cool baseball caps to scrunchies to ankle socks, there are plenty of cool cult logo accessories you'll want to add to your cart.

Shop logo accessories:

I'd style this with an oversize trench and baggy jeans.