Kendall Jenner Wore the Daring Color Trend That I'm Ditching Neutrals For


(Image credit: Rachpoot/Backgrid)

If you're anything like me, your closet consists mostly of varying shades of black, gray, white, and beige. Neutrals are neutrals because they go with everything, and what could possibly be wrong with that? But after watching runway collections drop their previously low-key color palettes for vibrant, saturated hues—I'm looking at you, Valentino, The Row, Chanel, and Prada—I've begun to rethink my strict no-color policy. And apparently, I'm not alone. 

On Saturday, Kendall Jenner, who is also known to frequent more muted wardrobe items, used a lunch with friend Travis Bennett as an excuse to dress outside of her comfort zone, opting to pair a marigold-colored turtleneck from The Frankie Shop with a highlighter-orange knit from Bec + Bridge, which she wore effortlessly tossed over her shoulders. With the bold duo, she wore high-waisted, mid-wash jeans from Khaite and simple brown ankle boots.

With runways and the street style crowd both backing the daring color trend, it won't be long before neutrals get the boot. With that in mind, shop our favorite super-saturated pieces ahead.


(Image credit: Rachpoot/Backgrid)

On Kendall Jenner: The Frankie Shop Joya Merino Wool-Blend Turtleneck Sweater ($293); Bec + Bridge sweater; Khaite Danielle High-Waist Straight-Leg Jeans ($380)

Shop the saturated-color trend: 

Next up: I Only Wear Neutrals But Tried Wearing Color for a Week—Here's What I Learned

Senior Fashion Editor

Eliza Huber is a New York City–based fashion editor who specializes in trend reporting, brand discovery, and celebrity style. She joined Who What Wear in 2021 after almost four years on the fashion editorial team at Refinery29, the job she took after graduating with a marketing degree from the University of Iowa. She has since launched two monthly columns, Let's Get a Room and Ways to Wear; profiled the likes of Dakota Fanning, Diane Kruger, Katie Holmes, and Sabrina Carpenter for WWW's monthly cover features; and reported on everything from the relationship between Formula One and fashion to the top trends from fashion month, season after season. Eliza now lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, running in Central Park, and scouring eBay for '90s Prada and '80s Yves Saint Laurent.