Jasmine Tookes Has the Best TikTok Makeup Tutorials: 3 Tricks to Steal ASAP
The emergence of status-inspired aesthetics among TikTok's fashion crowd is perhaps one of the social media platform's most defining (albeit confusing) characteristics. I grew up during the height of Tumblr, when blogs were used as pseudo mood boards, usernames were taken to the grave, and the few influencers that emerged interacted with their followers through anything from cryptic posts riddled with song lyrics to spilling the details of their personal lives to anonymous commenters. For anyone who didn't spend most of their teenage years scrolling through the blogosphere, the name Jasmine Tookes may be new, but it's legendary to longtime internet-obsessed fashion and beauty lovers like me.
Old Money, one of the most recognizable trends floating around TikTok, has sparked a fascination (does the public response surrounding Sofia Richie's wedding ring a bell?) But I'd like to suggest Tookes as the spokesperson of the quiet-luxury beauty. The model, socialite, and businesswoman recently began leaning into her well-earned status with "Get Ready With Me" content that consists of makeup and styling routines.
Tookes has earned an impressive fan base. She now has over 7.2 million followers on Instagram and 859,900 followers on TikTok. Many of her videos feature makeup looks. But if you haven't scrolled across her videos on your For You page yet, you're in luck! We've checked out several of her most popular posts and rounded up the must-have products she's shared behind her chicest looks.
Ready to get inspired? Keep scrolling to discover 15 of the best products from Tookes' makeup tutorials and how to use them to achieve that effortless look TikTok users are gushing over. To make it easier, we've broken it down into three easy steps. These products are must-haves if you're ever planning to jet off to the Hamptons or Martha's Vineyard at a moment's notice to live out your quiet-luxury dreams!
1: Create A Smooth Complexion
Let's start with the basics. A good primer is the key to a flawless complexion. After cleansing her face, Tookes used this ultra-moisturizing Laura Mercier primer in one of her first "Get Ready With Me" videos to prep for makeup application by applying it evenly to the face.
Tookes uses a dewy concealer to mask any dark spots, fine lines, or hyperpigmentation. For anyone with melanated skin, she recommends paying extra attention to the area around the mouth (as there may be more discoloration). Need some extra assurance? Add a color corrector to your routine.
If you're an avid reader of Who What Wear Beauty, you know how much our beauty editors love this illuminating foundation by Armani Beauty. In one of her videos, after blending out her concealer, the former Victoria's Secret Angel goes in with this foundation for a smooth, natural-looking base.
Tookes protects and sets everything she's done so far with a weightless and buildable setting powder. This one, by Pat McGrath Labs, produces a soft-focus effect, blurring the skin for a natural-looking, glowing finish.
Time to add warmth to the face using contour and bronzer (this best selling product by Patrick Ta happens to include both for your ease). Tookes uses the creme contour to carve out the high points of her face before draping the bronzer across the cheeks and forehead.
Tookes answered our makeup prayers by demonstrating how she uses this Armani Beauty liquid highlighter across the cheekbones, the nose bridge, and the cupid's bow for an angelic glow.
2: Add Natural-Looking Glow
In the comment sections of her earlier videos, Tookes was often asked about the glossy eye shadow she was wearing. In one of her most recent tutorials, Tookes revealed she used this clear, multi-purpose cream pigment by Danessa Myricks. She also uses this as a lip gloss,
While the actual eye shadow palette Tookes uses in a couple of her "Get Ready With Me" videos is no longer available (it's from Róen Beauty), there are a ton of other ones offered by the brand with shimmering gold shades that are similar to the ones she wears (like the shade pictured above on the bottom left).
This Hourglass finishing powder palette has shown up in more than one of the model's makeup tutorials. It captures, diffuses, and softens the reflection of light on the skin using photoluminescent technology. It also helps refines the skin's appearance by filtering out the look of imperfections.
I was beyond glad to find out this liquid blush is a favorite of Tookes (it's been one of my biggest must-haves for pulling off a natural, glowy look). Tookes applies the blush to the cheeks to bathe her high cheekbones with a flush of berry-toned color before blending it for a natural skin-line finish.
3: Play With Lip Combos
Look One
To create a glam, night-out look, Tookes gravitates towards berry tones. She starts by lining her lips with CharlotteTilbury's Lip Cheat Lip Liner in the shade Pillow Talk Intense. It's a versatile color that compliments the rest of her makeup look while adding a hint of sensuality.
Next, she goes in with an Armani Beauty ultra-pigmented, long-lasting lipstick in a blood-red shade. It has a balmy, rich texture with a satin finish, making the product easy to blend with the lip liner. The pointed tip ensures easy and precise application.
Tookes adds a couple of light swipes of Laura Mercier in this powdery pink shade to shift the lips from glam and bold to more neutral and classic, which is the perfect way to describe her timeless sense of style TikTok has quickly categorized as looking effortlessly old Money.
Look Two
Looking for an even more wearable everyday look? Tookes has also included one of her go-to lip combos in a recent video: MAC Cosmetics' Locked Kissed Ink Lipstick in Teaser. She used it as a pretty pink base layered with the same lip gloss in the shade Posh.
Eagle-eyed viewers of Tookes' videos have likely spotted one of her biggest secrets to achieving a smooth and even application of this liquid lipstick. By taking the time to gently pat the product onto the lips instead of opting for a few fast swipes, Tookes ensures the longevity of the makeup look as well as a natural-looking finish.
Up next, These Are the Only Summer Makeup Trends That Matter, According to Gen Z
Maya Thomas is Who What Wear's assistant beauty editor based in New York City. Her strong love for all things beauty and fashion stems from a strong childhood interest in the fine arts. During a gap year spent in Paris studying the history of French fashion, she shifted her focus to English literature and journalism as a student at Loyola Marymount University with the goal of one day pursuing a career in fashion. After graduating in May 2021, Maya began freelancing for Parade.com as a contributing commerce writer while also building a following on her lifestyle blog, Itsmayalala.com. When she's not writing, Maya spends her free time catching up on reading, perusing art galleries, and enjoying a night out at the ballet every now and then.
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