I Compared 1200 H&M Items, and These Are the Best Bets
H&M currently has 6477 women's items for sale on its site. Since no one has time to scroll through that (even this committed editor), I decided to cherry-pick the best pieces from the shopping sections I knew would have the most stylish items. Don’t get me wrong—I still scrolled through a good 1200 items to arrive at today’s edit. My secret was to peruse the fall shop categories, which are organized by the season’s best trends, including corduroy and plaid; the premium-quality section (hello, cashmere!); the studio collection (the brand’s most forward offering); and the Conscious Collection (smart and chic). I arrived at the below curation. Scroll down to shop the cream of H&M’s bountiful crop.
Why It's Worth It: With the prairie trend going strong, there's no better time to add a vintage-inspired lace top to your cart.
Why It's Worth It: You know snakeskin print is a huge trend, but we bet you didn't know that this skirt, unlike other fast-fashion options, is 100% leather.
Bikini Bottoms High Waist ($15)Why It's Worth It: So we know swim season is but a distant memory, but is this suit reason enough to book a trip? The sporty cut on the top. The buckle belt on the high-waisted bottom. We rest our case.
Why It's Worth It: Because your work tops have been, well, working too hard, give them a break by introducing this tie-neck top to the rotation.Next up: the best pieces from H&M, according to Instagram.
Kat Collings has over 15 years of experience in the editorial fashion space, largely in digital publishing. She currently leads the vision for editorial content at WhoWhatWear.com as the site's editor in chief, having risen through the editorial ranks after joining the company in 2012. Collings is a Digiday Future Leader Awards nominee, was named Buzzfeed's best fashion Instagram accounts of the year, and is a member of the CFDA Awards Fashion Guild. Prior to Who What Wear, Collings worked on styling projects for brands such as Vogue, Teen Vogue, Lucky, and Oliver Peoples. She graduated from UCLA with a BA in communications and calls Los Angeles home.
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