Pre-Fall Gucci Is Here, and We Want Everything

Sponsor Content Created With Gucci

Will we ever tire of talking about Gucci? All signs point to no. The It brand has become a staple both in our wardrobes and on our Pinterest boards, continuing to surprise us season after season with exciting new pieces to lust over. The logo belt? Of course we own one. The sunglasses? We’re rocking the square frames. (Okay, we’ll come clean—we own more than just one pair.)

Right now, though, we’re taking a break from stocking up on summer slides to give Gucci’s pre-fall collection the undivided attention it so deserves. For the upcoming season, the design house has dialed the covetable eccentricity up yet another notch, giving us delightful statement makers that can be paired with so many different looks. Creative Director Alessandro Michele further obliterates our previous affinity for minimalism, piling on the layers and taking cues from the ’70s, and we can’t get enough. 

Want to add a little quirk to your wardrobe? These are the Gucci trends to know now.

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Need another Gucci fix? Here’s how one New York girl is wearing these must-have pieces this spring.

Nayiri Mampourian
Senior Fashion Editor, Branded Content

Nayiri is Who What Wear's senior fashion editor for branded content and based in her hometown, Los Angeles. It all began in 2014 when she landed an internship at the company and never looked back. While she does love writing her fair share of fashion stories, her heart really belongs in the brainstorm room, where she has fun strategizing different ways to create content with our fashion partners so that you engage with the brands you know and love. Her style tends to be more classic (she loves a good black-and-white look with gold accessories), and white pumps are kind of her thing. If she had to pick one person's wardrobe to raid, it would be Rosie Huntington-Whiteley's, and she also has a major obsession with interior design. She's a mom to a 1-year-old baby girl named Sophie, and she fully plans on training her to spot fashion trends by the time she's 10. That's all!