Reformation Is Selling the Most Controversial Denim Trend of the Year

There was once a time (not that long ago, in fact) when finding a pair of jeans that weren't plain old skinny jeans was a challenge in itself. These days, there are so many denim trends on the market that finding a pair that isn't outside-the-box is more of a challenge. The marketplace is so crowded with new denim cuts and special details but one particularly niche trend has been one of the most talked-about: front-to-back zipper jeans.

We first reported on this phenomenon this past spring when Vetements x Levi's introduced the trend in the form of jeans and denim shorts. As you'd expect, the internet was instantly abuzz. And now, Reformation introduced, as part of its MTV in the '90s collection, its very own take on the front-to-back zipper trend. The non-stretch Zipper Jeans feature a high rise, a no-waistband waist, shadow pockets and a vintage-inspired fit. At just £113, they're significantly more affordable than Vetement's almost-£1500 front-to-back zipper jeans.

Shop the Reformation Zipper Jeans below, and see how they look from both angles…

The Jeans From the Front


The Jeans From the Back:
(Image credit: Reformation )

Next, see the tights-under-jeans trend everyone's talking about.

Opening Image: Reformation 

Allyson Payer
Senior Editor

Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.