Suddenly, This 2010s Dress Style Is Back and Being Worn by So Many Celebs


(Image credit: Getty)

Just a few weeks ago, Alexa Chung wore red jeans. Today, we’re scrolling through NET-A-PORTER searching for fit-and-flare dresses. Does everything point towards the 2010s being officially back ‘in’? Recent years have seen the fit-and-flare dress fall out of favour, as form-fitting, skimming and even billowy dresses dominated sales. Recently however, brands have started to get a little more adventurous, flirting with the silhouettes of yesteryear. 


(Image credit: Backgrid)

The typically feminine cut has fallen in and out of style more times that we can count, but one brand that has stayed loyal to the design is French fashion house Alaïa. Its classic fit-and-flare dress, which has been a mainstay of the brand's offering since 1981, has been seen on the likes of both Jenner sisters and Elsa Hosk in recent months. 


(Image credit: Getty)

Whilst Alaïa takes a distinctly quiet-luxury approach to its fit-and-flare designs, other brands have experimented with a more playful take on the cut. High up on our wish list sit the fit-and-flare dresses created by the masterminds at Annie's Ibiza in collaboration with Italian designer Silvia Astore. Leaning into the party-girl spirit, the designs are fun, flirty and perfect for dancing through a summer evening.


(Image credit: @hoskelsa)

Whether you're hoping to channel elegance or freshen up your party wardrobe, this particular silhouette could be the answer you're looking for. As notable designers have paved the way, high-street brands have followed suit with tempting offerings. From & Other Stories and Reformation to Mango and Boden, whether you're taking your fit-and-flare to the streets of Paris or the Spanish seaside, you'll fit right in.

Shop Our Favourite Fit-and-Flare Styles:

Next Up: Sorry Trousers, I Want to Wear One of These 9 Dresses Instead

Natalie Munro
News Writer

Natalie Munro is Who What Wear UK’s news writer. Having worked in the fashion industry since her time at university—where she obtained a BA in Journalism from University of the Arts London, Natalie's experience spans journalistic and styling roles. In the early stages of her career Natalie predominately worked on editorial shoots for fashion publications such as British Vogue, Vogue Ukraine, AnOther Magazine and Elle UK, before moving into journalism roles.

On completion of her degree she interned in the editorial team at British Vogue and later went on to freelance for the publication. Here, she developed her interest in reporting on the latest fashion news and trends. Inspired by the dynamic nature of the industry, Natalie went on to write for other lifestyle and fashion brands and publications before taking on the role as News Writer for Who What Wear.

With an interest in uncovering the latest fashion trends, Natalie takes a leading role in identifying news for Who What Wear UK. Focusing on trends on and off the runway, as well as street style and celebrity fashion, Natalie reports on a daily basis, ensuring that she remains ahead of the trends. Natalie also creates content for Who What Wear’s social channels including TikTok and Instagram on a weekly basis.