I May Be Biased, But Women-Founded Brands Do It Best: 12 to Shop at Nordstrom

Sponsor Content Created With Nordstrom


(Image credit: Original Illustration by ChinChin Hao)

In case you missed the memo, March is Women's History Month, and I'm celebrating the only way an editor knows how: with a shopping spree at Nordstrom. I know, I know—you may not see the connection there, but supporting my favorite women-founded brands is a special way to honor women everywhere. Season after season, the creativity from women designers knows no bounds. From Sarah Staudinger of the editor favorite Staud to Desiree Kleinen of understated luxury brand Ree Projects, these women and their designs arm us with outfit confidence every day. My favorite pieces from their collections (and a plethora of on-trend apparel and accessories) can be shopped at Nordstrom below. So join me in supporting these women founders, and make some important upgrades to your wardrobe while you're at it.

Natalie Gray Herder
Editor, Branded Content

Natalie Gray Herder is an Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.