If You’re Investing in Fine Jewelry or Watches, Start With These Chanel Pieces

Natalie Gray Herder's avatar
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Published In Buying Guides
Chanel Fine Watches and Jewelry
(Image credit: Chanel)

When it comes to luxury fashion houses, my eyes stay firmly set on Chanel. Yes, my dream buys include the shoulder bags and ballet flats, but lately, I've been dazzled by the fine jewelry and watch collections. Whether it's the refined, quilted motif of the Coco Crush collection or the timeless appeal of the Première watches, my Chanel wish list is starting to run long.

An important part of making luxury investments is cutting through the noise to focus on your singular, personal style. Knowing your taste and envisioning a piece's longevity in your collection are all a part of the thoughtful decision-making process. For example, I lean towards simplicity, so the Coco Crush collection is what I'm most drawn to. However, my more maximalist friends would lean towards the ornate Camélia collection. There's no wrong decision when investing in Chanel, but these are the pieces I'd recommend.

Natalie Gray Herder
Natalie Gray Herder
Senior Editor, Branded Content

Natalie Gray Herder is a Senior Editor on the branded content team at Who What Wear. Originally from Los Angeles, Natalie decided to make the move to NYC after graduating from Loyola Marymount University in 2019. She is an avid researcher, reader, and explorer in and out of the office. She is inspired by the street style of her fellow New Yorkers and her laid-back roots in California.