I Know You Speak Fashion If You're Already Wearing This Rich-Looking Sneaker Color

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Three people wearing one of 2026's biggest shoe trends, brown sneakers.
(Image credit: Getty Images; @deborabrosa)
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Okay, mocha, espresso, and beige have quietly been campaigning for the top color trend of winter. From cashmere knits to east-west bags, the tonal shades of brown have become a staple among fashion people from L.A. to Portugal. If you're looking to participate in the chocolate trend but don't want to commit to a floor-length suede jacket or corduroy pants, may I suggest humble sneakers? While black and white usually dominate, opting for a dark brown or suede beige can satisfy that neutral desire without feeling predictable. Below, shop the brown-sneaker trend and see how to style it.

On the Style Set

Maria Barteczko, with a dark brown straight bob haircut, seen wearing a gray striped oversized wide-fit blazer by Vival.Studio layered over a beige V-neck knitted sweater from Gitta Banko The Label. She completes the look with black wide-fit leather pants by The Frankie Shop and brown suede leather sneakers from COS. The outfit is accessorized with a vintage brown suede leather Victoria bag by Hermès and oversized black aviator optical eyeglasses by Victoria Beckham on October 31, 2025 in Berlin, Germany.

(Image credit: Jeremy Moeller/Getty Images)

Diane Batoukina wears long straight light brown hair, oversized rectangular sunglasses by Kaleos, a brown suede oversized blazer jacket by Source Unknown, a dark brown knit sweater and matching pants by Dissh, brown suede sneakers by Alohas, and a quilted brown suede Miu Miu bag, during a street style fashion photo session, on October 28, 2025 in Paris, France.

(Image credit: Edward Berthelot/Getty Images)

On a Celeb

Bella Hadid wearing Adidas SL72 sneakers, blue straight-leg jeans, a fitted white tank, and a brown leather jacket.

(Image credit: Getty Images)

On IG

@deborabrosa wearing brown sneakers, one of 2026's biggest trends.

(Image credit: @deborabrosa)

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Josephine Hadjiloucas
Josephine Hadjiloucas
Assistant Shopping Editor

Josephine Hadjiloucas is a New York–based writer. She first interned at Who What Wear UK in 2024 and later joined Who What Wear U.S. as an assistant shopping editor after graduating from the Fashion Institute of Technology in 2025. When she isn’t covering the latest Gen Z trends or updating her under-$100 Nordstrom wish list, you can find her browsing the racks of NYC’s best vintage stores or rewatching Moonstruck for the 50th time. “Snap out of it!”