Madewell Is Dangerously Good RN—36 Finds I'm Scooping Up Before Anyone Else
Something's happening over at Madewell. I can't pinpoint when exactly it started, but I know that the last two times I visited the website, I was floored by what I saw. Chic, directional pieces and ultra-elevated accessories were everywhere I looked and I found myself doing something I haven't done in ages: I stared adding several items to my Madewell cart. Then, earlier this week, I popped into the Fifth Avenue location in NYC, and my initial impressions were only further cemented. Madewell is chic as hell right now. I found myself hoarding denim, accessories, and fun pieces from its collaboration with Lisa Says Gah to bring into my dressing room with me, and all I'll say is I hardly left empty-handed.
Like many other "mall brands" looking to hit refresh on their offerings, Madewell is making leaps and bounds away from the aesthetic I used to associate it with, and IMHO, it's definitely working. I'm all over it and think you should be too, so to prove it, I'm sharing every last item that has my fashion-editor stamp of approval. Below, peruse my current Madewell favorites, including a few items that are en route to my doorstep as we speak (looking at you, brown suede handbag and white barrel jeans).
Pictured: Madewell Superwide-Leg Jeans ($138)
Another favorite I tried on in store are these barrel-leg jeans. They'e a softer take on the denim trend that's perfectly languid and relaxed.
Anna is an NYC-based senior fashion editor who has been a member of the Who What Wear team for over seven years, having begun her career in L.A. at brands like Michael Kors and A.L.C. As an editor, she has earned a reputation for her coverage of breaking trends, emerging brands, luxury shopping curations, fashion features, and more. Anna has penned a number Who What Wear cover interviews, including Megan Fox, Julia Garner, and Lilly Collins. She also leads the site’s emerging travel vertical that highlights all things travel and lifestyle through a fashion-person lens.
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