If Your Goal is "Minimalist Luxury", These 30 Buys from COS, MyTheresa and Massimo Dutti are the Answer

H&M's Premium Selection, NET-A-PORTER's wardrobe essentials, take a look and it's easy to find plenty of minimalist edits on the market at the moment. Whether it's a high-street take on runway or designer collections that focus on stripped-back simplicity, luxe minimalism is no longer a "trend", it's a way of life, and unlike the much discussed "quiet luxury" aesthetic, these pieces often fly deliberately under the radar. After all, the idea is a capsule edit of mix and match pieces so discreet that they become an intrinsic part of your everyday uniform. Fans of The Row, Toteme, and Phoebe Philo's Céline will know this look all too well—functional, yet fashionable clothes are the fashion insiders calling card, and now it's made its way onto the high street too, you can shop the look without having to empty your bank account. Every effortless dresser's dream.
So, how exactly does one tap into the look? It's all about premium quality fabrics, considered cuts, and a timeless colour palette that will still look as good in ten years time as it does now. So, if your wardrobe already comprises boxy blazers, tailored trousers, and sleek accessories, or you're just aiming to refresh your look for 2025, keep scrolling to see the pieces that I'm confident have the look down to a perfect white tee, and they're all from industry giants Massimo Dutti, MyTheresa and COS.
New in Massimo Dutti:
Everyone is talking about chore jackets right now.
We're firm believers that animal print is indeed a neutral.
New in MyTheresa:
You're guaranteed so much wear out of these classic ecru jeans.
New in COS

Remy Farrell is a London-based fashion editor with 10 years of experience covering fashion, beauty and lifestyle. After graduating with a journalism degree and working on the fashion teams for titles such as Grazia, Elle, and British Vogue, she moved into the luxury e-commerce sector, working as fashion assistant at TheOutnet.com After expanding an assisting and styling portfolio that includes talent such as Gigi Hadid, Victoria Beckham and Miquita Oliver, she ventured into beauty, compiling reviews and diverse beauty content. In her role as fashion editor at Who What Wear, Remy is interested in discovering new brands to share with the WWW UK readership, and loves uncovering hidden gems to make shopping accessible to everyone.
-
The Fine Jewelry Edit: 29 Hero Pieces That Complete a Luxury Wardrobe
From timeless tennis bracelets to Hailey Bieber–inspired initial pieces.
By Anna LaPlaca
-
6 Celebrities I'd Really Like to Go Shopping With
First stop: The Row.
By Allyson Payer
-
I'm Fashion People's Go-To Source for Style Inspo—Here's Everything I'm Shopping for Spring
Consider this your seasonal reset.
By Nikki Chwatt
-
If You Only Note One Trend From Fashion Month, Make It This One
Talk about ubiquitous.
By Eliza Huber
-
I'm Romanticizing My Life This Spring—30 Luxury Pieces That Make Me Feel Like a Modern-Day Socialite
Your new luxe wardrobe awaits.
By Sierra Mayhew
-
Opulent Minimalism Is My Entire Spring Mood—I'll Explain With These 32 Finds
Satin! Fringe! Tweed!
By Anna LaPlaca
-
No Budget? No Problem—These 7 Luxury Brands Will Define Your Ideal Summer Closet
Your dream wardrobe awaits.
By Sierra Mayhew
-
Got Taste? Then This Rising It Bag Should Be Your Next Purchase
Don't wait until everyone is carrying one this summer.
By Eliza Huber