Fancy Face Masks Are a Thing Now—These Are Our Favorites
These days, the meaning of "going out” is pretty different than it used to be, in more ways than one. Besides the fact that there’s a 50% chance you’re dressed in athleisure, it’s more likely you’re going to a park than a party, and the frequency of such outings has probably taken a significant hit, hopefully, you also wouldn’t possibly consider leaving the house without a mask in tow—something I never could have guessed would become the norm a mere seven months ago.
Nonetheless, such is life, and as masks have become more of wardrobe staples than optional accessories, subcategories have naturally developed within the growing market. There are disposable masks, cute masks, cotton masks for hotter days, fall-ready masks, and, as I’ve come to notice more and more, "fancy” masks.
Now, you’re probably wondering two things. Firstly, "What makes a mask fancy?” The guidelines for that are still being worked out, but whether it’s lace, embroidery, silk, or a chic print, there’s definitely a vibe to fancier masks that you can just feel when you look at them. Secondly, "Why would one need a fancy mask?” Plenty of reasons! You could be partaking in a micro-wedding of just a few people, but don’t want to look too casual. It might be date night and your evening stroll calls for something a little special. Or maybe you just simply feel you deserve the nicest mask the market has to offer, and I second that!
Whatever your reason, if fancy face masks are calling your name, I’ve got you covered. Simply keep scrolling to shop my favorites right now, and remember: Once you’ve got one, don’t leave home without it.
Would you expect anything less from J.Lo’s favorite mask?
Our editor Allyson Payer swears by this 100% silk mask.
Next, 42 things you have to see from Shopbop, Nordstrom, and Net-a-Porter right now.
Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. Upon joining, she was a senior about to graduate from business school at USC. Fast-forward to 2025, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was just starting out. Currently, she focuses on a weekly mélange of shopping content and her Trust Me—Buy This newsletter. As far as her personal style goes, she's largely drawn to neutral, classic pieces but will always make an exception for something colorful or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a party is dressing up for one. On her downtime, she can usually be found at home eating something delicious and trying to force her husband to watch Summer House.
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