Buying guides
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If Minimal Effort, Maximum Style Is Your Vibe, Then These 29 Cool Items from Gap Deserve a Spot in Your Outfit Rotation
NYC It girls shop here.
By Josephine Hadjiloucas
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The Best Fall 2025 Jeans From Revolve, Reformation, and Zara
Bring on the denim.
By Judith Jones
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I Test-Drove the Most Talked-About Free People Jeans and Fell in Love With These 7 Pairs
We the Free for the win.
By Nikki Chwatt
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Whoa, Everything Is on Sale at Madewell Right Now—Some of These Chic Items Rarely Get Discounted
At 30% off, these are bound to sell out.
By Jennifer Camp Forbes
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Fashion Editors Agree: This Classic Jacket Style Will Be Your Smartest Fall Buy
Short and sweet.
By Nikki Chwatt
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NET-A-PORTER's Chic New Arrivals Just Confirmed These 4 Fall Color Trends Are It
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Gray is the new black.
By Kaitlin Clapinski
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12 Handwashes That Will Make You Feel Like You're Staying at a Luxury Hotel
My bathroom feels so luxe.
By Kaitlyn McLintock
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I Just Spent Hours on Ssense—30 Standout Pieces I Found for Fall
From Gimaguas to Baserange.
By Audry Hiaoui
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Digging Through Zara Is Not For The Faint Of Heart—Skip The Work & Check Out These 42 New Styles
The perfect fall transitional weather finds.
By Chichi Offor
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I Thought I Hated Ballet Flats Until I Found This Elegant (and Blister-Proof) Pair
Now, I need it in every color.
By Michelle Scanga
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20 Elevated Staples Taking Over My Fall Outfit Rotation
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The upgrade my wardrobe needed.
By Sasha Mironer
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I'm a Shopping Director—Simply Put, Here's a Fall Shopping List Filled With Chic, Cool, and Fun Items
Gorgeous sweaters, sleek jackets, beauty staples, and more.
By Bobby Schuessler
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Trust Me—This Is the Most Elevated Denim Style There Is
I found the perfect pair.
By Eliza Huber
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You Don't Need Makeup—You Need These Glow-Giving Beauty Maintenance Items
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From unsexy skincare to powdered greens.
By Emma Walsh
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Ignore the Haters—I Still Love These Versatile and Comfy Pants and Bet You Do Too
See how fashion people from NYC to Paris to London wear them for fall.
By Jennifer Camp Forbes
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My Mom Only Shops Affordable Fashion—I Sent Her These 27 Chic Rich-Looking Pieces for Fall 2025
Everything is under $100.
By Jennifer Camp Forbes
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It's My Birthday Month, so I'm Treating Myself to These 31 Chic Gifts
Little luxuries.
By Audry Hiaoui
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Dresses Aren't Only for Summer—These 35 J.Crew, Reformation, and Anthro Fall Styles Prove Just That
The best fall dress arrivals.
By Chichi Offor
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Confirmed By My Co-Workers: These Summer-to-Fall Fragrances Will Have You Fielding Compliments Left and Right
September in a bottle.
By Alyssa Brascia
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If Reading Brontë in Central Park Is Your Vibe, Then You're Going to Love These 28 Fall Sweaters From Gap, Old Navy, and Banana Republic
Striped sweaters and cashmere.
By Josephine Hadjiloucas
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Here's the Earthy, Cool-Girl Perfume Note We've All Been Majorly Underestimating
I think you'll like it.
By Maya Thomas
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Wait, J.Crew Is 30% Off Sitewide Right Now—These Are the Chic Fall Pieces in My Cart
The fall 2025 collection is so good.
By Audry Hiaoui
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I'm Just a Girl Who Needs a Dry Shampoo That *Actually* Works: These 8 Are It
No time to shower? No problem.
By Kaitlyn McLintock
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When I Want My Blue Eyes to Look Piercing and Bright, I Reach for These 12 Eye Shadows
Tested, reviewed, and backed by celebrity makeup artists.
By Erin Jahns
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Short Lashes? Editors Say These Tubing Mascaras Will Quite Literally Transform Them
Seriously fluttery length ahead.
By Shawna Hudson
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100+ Tubes Later, Editors Say These Are the Best Lipsticks Money Can Buy
We swear by these 14 formulas.
By Kaitlyn McLintock
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Calling All Gen Zers: Your On- and Off-Campus Fall Wardrobe Checklist Is Here
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Take notes.
By Who What Wear
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TikTok Is in Love With Heatless Curls, so I Tried 3 Popular Techniques
I was surprised by the winner.
By Kaitlyn McLintock
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I Just Dug Through Levi’s New Arrivals—These 26 Styles Are Going To Sell Out First
You have been warned.
By Chichi Offor
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Shopbop Lovers to the Front—These 40 Styles Are Going to Be Huge This Fall
Give your wardrobe a fall facelift.
By Chichi Offor