The Designer It Bags of 2018

last updated 14 August 2019

As you may have noticed, we Who What Wear editors are constantly on It bag alert. We scour the runways, street style, Instagram, and the arms of the coolest celebs to determine what the top designer handbags to buy of any given season will be. Naturally, Chloé, Gucci, and Loewe have new It bags on the market, but there are also a few more affordable trending options this season (music to your ears, right?).

While straw bags have undoubtedly become staples, this season we've noticed more structured It bags than usual this time of year, and we're definitely not mad about it. Among the trends we're seeing are PVC, lucite, and logos—all of which show no signs of fading anytime soon.

So are you ready for a seasonal handbag upgrade? See the It bags of 2018 in action and shop them below.

these-are-the-it-bags-of-summer-2018-2763490 — Chloé Drew Bijou Bag

Chloé

Drew Bijou Small Leather Crossbody Bag

New Chloé creative director Natacha Ramsay-Levi gave the brand's Drew bag a fresh update, and the fashion crowd fully approves.

these-are-the-it-bags-of-summer-2018-2763492 — Susan Alexandra Bag

Susan Alexandra

Granita Bag

Susan Alexandra's colourful beaded bags have taken the fashion world by storm. It bags don't get more Instagrammable than this.

these-are-the-it-bags-of-summer-2018-2763494 — Louis Vuitton Petite Boite Chapeau Bag

Louis Vuitton

Petite Boite Chapeau Bag

Celebs and street style stars alike are smitten with Louis Vuitton's adorable mini round logo bag. No wonder it's currently sold out online.

these-are-the-it-bags-of-summer-2018-2763496 — J.W.Anderson Disc Bag

J.W.Anderson

Disc Suede & Leather Shoulder Bag

"J.W.Anderson" and "It bag" are two things that sound right together. The brand's latest covetable style draws on the success of its Pierce bag.

these-are-the-it-bags-of-summer-2018-2763498 — Staud Shirley Bag

Staud

Mini Shirley Bag

This PVC delight that was seen on the arms of so many fashion week attendees is sold out everywhere, but Staud is currently taking preorders for shipment next month (rejoice!).

these-are-the-it-bags-of-summer-2018-2763500 — Gucci Guccy Logo Bag

Gucci

Guccy Logo Moon & Stars Leather Crossbody Bag

In the latest example of Gucci parodying itself, the fashion house released a line of "Guccy" accessories with this bag being a surefire hit.

these-are-the-it-bags-of-summer-2018-2763502 — Wandler Hortensia Bag

Wandler

Hortensia Mini Croc-Effect Leather Shoulder Bag

Wandler's minimalist Hortensia bags have been on the rise in recent seasons and have officially reached It bag status.

these-are-the-it-bags-of-summer-2018-2763504 — Chloé Roy Bag

Chloé

Roy Medium Leather and Suede Shoulder Bag

The newest Chloé bag style to hit the market is decidedly sleeker than the more bohemian-leaning styles of past seasons.

these-are-the-it-bags-of-summer-2018-2763506 — Loewe Gate Saddle Bag

Loewe

Small Gate Leather Crossbody Bag

Loewe's latest It bag (of many) is tough to get your hands on at the moment, and we can see why. It's the type of bag that gets better with age and is recognisable but not obnoxiously so. Plus, it can be worn as a crossbody, which makes it the perfect travel bag too.

Tempted to splurge? Us too.

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Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater arts. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.