I Know Your Fashion Aesthetic Is Clean Girl If You're Wearing These 30 Pieces


The clean-girl look is carving itself out as one of the defining fashion aesthetics of the summer. The look has already gone viral on TikTok, marked by sleek, polished, anti-trend outfits and a specific take on no-makeup makeup that has launched its own set of buzzy tutorials on social media. You'll probably recognize the aesthetic already, which draws on cool, minimal staples and directional proportions, such as loose tailoring, that make staples feel entirely modern.

To tap into the clean-girl aesthetic, there are some easy pieces you can add to your cart. Upsized button-downs, '90s-inspired tank tops, sleek leather slides, classic straight-leg jeans, and polished leather bags are mainstays in the clean-girl wardrobe. Oh, and the look generally adheres to a neutral color palette. If you're interested in test-driving the aesthetic for yourself, you'll find the clean-girl shopping list to get you started ahead.

Next up: 7 Major Shoe Trends That Will Be Everywhere This Fall

Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.