I Only Shop for Activewear on Black Friday—Here's What I'm Buying
Don't get me wrong, I love shopping for activewear. If I didn't, I wouldn't be managing editor of this site. But one thing I don't love? Spending a fortune on my gym clothes. I understand that you've got to shell out the big bucks for the high-quality stuff—the pieces that will keep you dry during hot yoga and the gear that will support you when you're doing the most in a HIIT class—but since I consider myself an extreme couponer at heart, it's hard for me to shell out over $100 for leggings.
That's why when Black Friday rolls around, I stock up on my favorite luxe activewear brands and hope that I'm all set until next year. Sometimes I succeed, and sometimes I just have to buy that seasonal crop top and leggings set during the summer because it's limited edition, so cute, and will motivate me to go to the gym. Overall, with a few exceptions throughout the year, I try to reserve my bulk activewear purchases for the day after Thanksgiving in preparation for whatever fitness New Year's resolution awaits me.
If you're planning on joining me with an annual activewear stock-up, take a look at what I'm eyeing:
Leggings
There's a reason Lululemon leggings are so popular: They're sweat-wicking and stretchy while being ultra-supportive. They also have 17 colors to choose from. I find them super comfortable enough to wear them while running errands or lounging around my apartment.
I've become more and more comfortable wearing patterned leggings to workout classes now. One, I realized people don't care. And two, being excited about what kind of activewear I have on makes me even more motivated and happy to be at the gym. So, I would happily don these fun and tough camo print leggings.
Sports Bras
Tops
Outerwear
Whether you're planning on continuing your outdoor workouts during the wintry season, or just need something to put on before or after a gym session, a hoodie is a must-have. This one is lightweight, breathable, but will still keep you warm.
Shoes and Accessories
You're going to need some gloves if you live in colder climates and plan on training outdoors. These are both stretchy and grippy, and there's a small pocket for a key.
Next up: These Are the Only Black Friday Wellness Deals We're Paying Attention to
This article is provided for informational purposes only and is not intended to be used in the place of advice of your physician or other medical professionals. You should always consult with your doctor or healthcare provider first with any health-related questions.
Sarah is lifestyle writer and editor with over 10 years of experience covering health and wellness, interior design, food, beauty, and tech. Born and raised in Los Angeles, she attended New York University and lived in New York for 12 years before returning to L.A. in 2019. In addition to her work at Who What Wear, she held editor roles at Apartment Therapy, Real Simple, House Beautiful, Elle Decor, and The Bump (sister site of The Knot). She has a passion for health and wellness, but she especially loves writing about mental health. Her self-care routine consists of five things: a good workout, “me” time on the regular, an intriguing book/podcast/playlist to unwind after a long day, naps, and decorating her home.
-
Yes, Cyber Month Is Over, But Nordstrom Just Dropped Some Sneaky New Markdowns—These 16 Are BestShop these surprise deep discounts ahead of the holidays.
-
Tracy Anderson, Glass Mountain Valley, and *These* Black Sneakers—Meet the "Rich" Winter Workout UniformI'm following Dakota Johnson's lead.
-
Introducing the Prettiest Legging Color Trend of 2026, as Worn by Maya HawkeBetter than black.
-
Surprise! J.Crew Extended Cyber Monday Deals—Score 50% Off Best-Selling Last-Chance DealsSo many amazing items left to grab.
-
Hold On, Nordstrom Sneakily Extended Its Cyber Monday Sale—These Are the Chic Last-Chance Finds You Won't RegretUp to 60% off fashion finds!
-
Celebs Love This Specific Denim Style, and It's 40% Off RN—Here Are the Pairs to Buy Before They Sell OutThe most versatile jeans you'll ever own.
-
Cyber Monday Is Over, But the Deals Are Still Going—Here Are the Fashion Discounts You Can Still ShopBefore Cyber Week ends.
-
I Just Introduced My 56-Year-Old Mom to Revolve—37 Cyber Monday Deals She and I Agree OnExpensive-looking winter finds ahead.

