And Now, All the Memorial Day Sales I'm Freaking Over


(Image credit: @matildadjerf)

Memorial Day is right around the corner, and if we've ever needed an extra day of rest and relaxation, it's now. Since we won't be celebrating in the same ways we usually do this year, we figured a little online shopping will temporarily bandaid any emotional toll you may be experiencing. All bad jokes aside, Memorial Day sales are some of my favorites to shop because they come right at that sweet spot between spring and summer when I find myself still trying to build up the perfect summertime wardrobe. 

While a lot has changed this year, one thing has remained consistent, and that is the high caliber of these sales. Including some of my all-time favorite retailers like Shobop, Revolve, and Nordstrom, there is truly too much sartorial goodness discounted right now which is why I am "freaking out" if you will. Ahead, I did you the favor of organizing the best Memorial Day sales for you to shop all weekend long. Whether you're in need of a new swimsuit, jeans, or summer sandals, the generous discounts will have you covered. 


Shop amazing new discounts from the sale section. 


Take up to 65% off select products and top-selling brands plus take an additional 20% off sale. 


Enjoy shopping thousands of new markdowns. 


Get up to 50% off sale items. 


Enjoy 30% off sitewide.


Take 25% off everything for Memorial Day using the code MEMORIAL2020 and on 5/25, enjoy 25% off full-price items using the code QUICK2020. 

Matches Fashion

Get up to 50% on off sale items. 

Receive 30-50% off spring and summer styles starting 5/22. 


Receive up to 70% off select items.

Editorial Director

Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over eight years, where she started as an associate editor and has since worked her way up. Lauren has over 10 years of experience in the fashion editorial space, starting her career with internships at Marc Jacobs, Marie Claire, and The Zoe Report, where she was later hired as their editorial assistant. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. It is here where she leads and manages Who What Wear's fashion team and oversees all day-to-day editorial content and large tentpole moments. This includes all of the runway, trend, and shopping-driven content that ultimately helps to build a strong brand reputation within the industry. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many of the celebrity cover shoots, including big names like Kaia Gerber, Normani, and Kristen Stewart.

She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her personal style has been featured on sites such as Vogue, Harpers Bazaar, and Elle. She prides herself on discovering and supporting small brands and on her knack for a good vintage shopping find. When she isn't working, she enjoys researching and dining at reputable restaurants around both her neighborhood and the globe.