Don't Forget About Your Mom Friends! The 39 Best Gifts for Parents, Kids, and Families

@aimeesong holding a baby.

(Image credit: @aimeesong)

Whether you're looking for your own minis, a niece or nephew, a friend's baby, or a new parent, shopping for littles can be a big stress—especially if you don't know what you're doing. If this was four years ago, I would have been completely lost writing this story. In fact, I would have probably refused all together. However, two boys and countless occasions for gifting later, I kind of feel like an expert, so here goes nothing!

Today, I've rounded up the best gifts for children, babies, and parents. This holiday season, I have something for every family member and budget but also every vibe. Whether they're into DIY activities, park picnics, books, or keeping up with the cutest in kids' clothes, I've got it all and then some. Ready to spoil the little ones in your life? Simply keep scrolling to get started.

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Editor-at-Large

Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. It was a less expected route, seeing as she was graduating from business school at USC when this all began, but it has turned out to be the best one for her. Fast-forward to 2024, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was an intern starting out. Currently, she focuses on a weekly mélange of shopping content. As far as her personal style goes, she's largely drawn to classic pieces and neutral basics but will always make an exception for something colorful, printed, or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a good party is dressing up for one. On weekdays, she can usually be found at home eating something delicious for dinner and trying to force her husband to watch Summer House.