I Flagged These 27 Items at H&M, Zara, & Madewell Because They're Beyond Chic
I spend a lot of time scrolling through a range of online shops as I look for top-notch products to recommend in my various stories. Three stores I turn to on the regular every week? Yep, none other than H&M, Zara, and Madewell. This trio of stores consistently offers a range of finds to suit a variety of styles. I’m talking everything from those tried-and-true basics to trendier items to keep a wardrobe feeling modern and current.
With all that in mind, I thought I’d share with you an edit of the specific items I’ve flagged during a few of my recent searches. Below you’ll uncover a smattering of chic pieces to consider if you’re shopping at the moment or simply want inspiration for the future. Keep scrolling to check out stylish sweaters, chic outerwear, gorgeous shoe options, and more.
Sweaters
Outerwear
Loungewear
And here's the coordinating top and cardigan.
Wear separately or with the matching top.
Shoes
Denim
Next, check out more chic H&M items.

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
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