An Ode to a Dark-Red Lip—Editors Will Wear These 12 Shades Until the End of Time

As beauty editors, we're constantly hoarding new shades of lipstick (not surprising). Although it's fun to keep a rotation of colors (from pink and brown all the way to red), there's one shade we always come back to—a deep, rich red. A bold lip shade like this one can really take your makeup from zero to 100 in a minute. It instantly polishes a look up and looks good on every single skin tone. It's also equal parts dramatic, vampy, and powerful. If you're curious about which dark-red lipsticks we reach for most, keep scrolling. The Who What Wear beauty team is sharing all their favorites ahead.


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Best Overall Dark-Red Lipstick: Merit Signature Lip Lightweight Lipstick in Tiger

Glossier G Suit Soft Touch Lip Crème in Shift


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Violette_FR Petal Bouche Matte in Amour Fou

Maybelline SuperStay Matte Ink Liquid Lipstick in Voyager


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Hermès Rouge Hermès Matte Lipstick in 85 Rouge H

Milani Color Statement Lipstick in Matte Confidence


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Associate beauty editor Kaitlyn McLintock in Milani's Color Statement Lipstick.

Kosas Weightless Lip Color in Deep Talks

Rose Inc. Satin Lip Color Refillable Hydrating Lipstick in Poised

Armani Beauty Lip Maestro Liquid Matte Lipstick in 400 Red


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Revlon Super Lustrous Lipstick in Black Cherry

Lisa Eldridge True Velvet Lip Colour in Velvet Myth

Shiseido Modern Matte Powder Lipstick in Velvet Rope

Shawna Hudson
Associate Beauty Editor

Shawna Hudson has worked in editorial for over six years, with experience covering entertainment, fashion, culture, celebrities, and her favorite topic of all, beauty. She graduated from California State University, Fullerton, with a degree in journalism and has written for other publications such as Bustle, The Zoe Report, Byrdie, Elite Daily, Mane Addicts, and more. She is currently an associate beauty editor at Who What Wear and hopes to continue feeding her (completely out-of-control) beauty obsession as long as she can. Stay up to date on her latest finds on Instagram @shawnasimonee.