Jamie Schneider
Jamie Schneider is Who What Wear’s senior beauty editor based in New York City. She has a penchant for trend forecasting, covering everything from innovative skincare launches to celebrity profiles, and her work has appeared in mindbodygreen, Coveteur, and more. She graduated from the University of Michigan with a B.A. in Organizational Studies and English before moving to NYC, and she's been there ever since. When she’s not writing or testing the latest beauty finds, Jamie loves exploring vintage boutiques, reading mystery books (bonus points for an unexpected twist), and she’s always down for a park picnic in Brooklyn.
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It's Official: This "Dated" Hairstyle Is Making a Comeback in 2025—Lisa's Debut Is Proof
Don't knock it until you've tried it.
By Jamie Schneider
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Beauty's Night Out: Your Guide to Pop Star Beauty, Just in Time for Party Season
Sabrina! Tyla! Ari! Charli!
By Jamie Schneider
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My 56-Year-Old Mom and I Agree—These Peel Pads Are the Secret to Brighter, Smoother Skin
"I'm literally addicted."
By Jamie Schneider
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I've Tested Every Single Glow Recipe Product (Yes, Really), and These Are the Ones Worth Your Dollar
Who doesn't want glowing, glass skin?
By Jamie Schneider
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Elle Fanning Has Blush Blindness (and She's Not Afraid to Say It!)—This $13 Product Is Key
"More, more, more—there can never be enough!"
By Jamie Schneider
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No Nail Polish Remover? No Problem—Manicurists Share the Best Tips (and What Not to Do)
This intel is vital.
By Jamie Schneider
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Out of 67 "Best-Ever" Perfumes, Our Editors Tested and Chose the Top 16
No easy feat.
By Katie Berohn
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Olivia Rodrigo's French Red Lipstick Is About to Go (Even More) Viral
You could say I'm obsessed.
By Jamie Schneider
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Help—Kendall Jenner's Brand-New Tucked Bob Is All I Can Think About RN
Talk about winter hair inspo.
By Jamie Schneider
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Bella Hadid and Gwyneth Paltrow Apparently Love Sakara Life, so we Tried It for 30 Days
Here are our honest thoughts.
By Erin Jahns
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The TikTok Crowd Is Swapping Black Mascara for This Cool-Girl Color—I Cosign the Trend
Total eye candy.
By Jamie Schneider
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My Boss Gets Nonstop Compliments From This Fragrance Combo, so I Took It for a Test Drive
I can't believe I didn't wear it sooner.
By Jamie Schneider
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Exclusive: Cynthia Erivo Shares the "Little Details" That Make Her Wicked-Inspired Nails Really Sing
"I love to think of Elphaba as someone who really takes care of herself."
By Jamie Schneider
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I Never Thought I Could Pull Off This "Tricky" Eye Shadow Color—Then I Learned This French-Girl Tip
Now it's a staple.
By Jamie Schneider
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Celestial, Frosty, and Angelic—Chanel's Holiday Beauty Collection Is Straight-Up Magic
It's earned me countless compliments.
By Jamie Schneider