These 20 Products From Amazon Are Every Beauty Editor's Best-Kept Secret
I've been a beauty editor in NYC for nearly three years, so trust me when I say I've tried many, many products. (It's somewhere in the upper hundreds at this point.) One major perk of trying so many products is that I know which ones really work—and which ones beauty editors actually keep in their own cabinets.
If you want to stock up on beauty-editor favorites, Amazon Prime Day is the perfect time to do that. Amazon is a trove of makeup, skincare, haircare, and fragrances that editors and industry insiders swear by. Through July 13, you can snag these beloved products at steep discounts. Discounts like these don't come around often, so jump on these prices while you can—and consider stocking up on a few key products now so you won't have to buy them at full price once you run out.
A professional-quality hair straightener makes a world of difference when you're getting ready. The thing that makes this straightener special is its predictive technology, which recognizes your hair's thickness and adjusts for an experience tailored specifically to your hair's needs.
If you wish your natural eyelashes looked like lash extensions, this is the product to add to your cart. Vitamins, peptides, and amino acids help promote thicker, longer lashes in a safe, natural way. Being able to snag a six-month supply for under $100 is truly something to jump at.
If Oishii strawberries—otherwise known as Omakase berries—were whipped into a perfume, it would definitely smell like this unique, unexpected fragrance from Malin + Goetz. It's a bubbly, refined, and slightly earthy version of one of summer's best fruits.
If you were to ask me the one thing that helps keep my hair healthy, I'd tell you it's my habit of throwing on a weekly hair mask. This creamy mask helps revive dry and overprocessed hair with nourishing ingredients like coconut oil, murumuru butter, and pequi oil.
Next, I'm an NYC Beauty Editor With My Finger on the Pulse—the 30 Hottest Products RN
Prior to her time at Who What Wear, Katie Berohn worked as the beauty assistant for Good Housekeeping, Woman's Day, and Prevention magazines, all part of the Hearst Lifestyle Group. She graduated from the University of Colorado, Boulder, with a major in journalism and minor in technology, arts, and media, and earned her master's degree at NYU's graduate program for magazine journalism. In addition, Katie has held editorial internships at Denver Life magazine, Yoga Journal, and Cosmopolitan; a digital editorial internship at New York magazine's The Cut; a social good fellowship at Mashable; and a freelance role at HelloGiggles.
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