The Swimsuit Trend Everyone Should Buy Into
This month at Who What Wear, we've been focusing on slow fashion, highlighting brands that focus on how they create their products—focusing on sustainable and ethical practices. While you may have once felt that you had to choose either trendy or conscious (you couldn't have both), these days that's not the case. In the swimwear space especially, there is a wide range of chic brands offering designs that fit and flatter a range of body types.
It's only fitting that swim brands are helping pioneer the slow-fashion movement because there's nothing that represents a move out of the fast lane quite like crashing on a beach somewhere sunny. So with the aim of slowing down both in life and in our shopping choices, we're highlighting seven swim brands doing things right. From recycled fabrics to ethical production methods, you'll feel good supporting and wearing these brands.
Lingerie and swimsuit line Araks is known for its clean lines and bold pops of color, but lesser known is the brand's use of Econyl. The material is made from 100% recycled nylon that comes from abandoned fishing nets and other debris that would otherwise end up in a landfill.
Top and Piper Bikini Bottom ($105) available in sizes XS to L.
Lacausa's cool basics have earned the brand a cult following in L.A., and now it has branched into swim. The swim collection is manufactured in Los Angeles factories under ethical conditions and focuses on locally sourced fabrics too.
Top and High Rise Brief ($90) available in sizes XS to L.
Reformation's brand ethos is all about minimizing waste, and for its swim collection, suits are created with a reduced carbon footprint and using ethical practices. It doesn't hurt that these vintage-inspired pieces are super cute too.
Top and Papaya Bottoms ($68) available in sizes XS to XL.
Baserange's sleek designs go hand in hand with the brand's commitment to simple, sustainable innovation. One key tenet of the brand, according to its website is, "Baserange believes that a commitment to clean production will minimize environmental impact and benefit both the producer and the user."
Top and Bell Swim Pants ($100) available in sizes XS to L.
While originally known for its spot-anywhere leggings, earlier this year, Outdoor Voices launched its first swim collection, which is produced with recycled nylon and is made for fun in the sun.
Availalbe in sizes XS to XL.
Top and Bottom ($45) available in sizes XS to XL.
Mara Hoffman utilizes Econyl (the same recycled nylon fabric used by other sustainable swim brands) when designing her punchy-colorful suits. Her knack for prints and mixing and matching fun hues is undeniable.
Top and Lydia Bottoms ($145) available in sizes XS to XL.
California-based Vitamin A is produced in the golden state using EcoLux fabric, made from recycled nylon. Go to the brand for a '70s-inspired retro suit with a modern twist.
Top and Bottoms ($99) available in sizes XS to L.
Now you're all set to swim in style (and sustainably).
-
The 40 New Arrivals From Saks, Net-a-Porter, and Nordstrom That Will Sell Out First
You have my word.
By Anna LaPlaca
-
I Want a Luxe Wardrobe, So I'm Eyeing These On-Sale Cashmere, Satin, and Velvet Pieces for Black Friday
Gift these to yourself or someone special.
By Nikki Chwatt
-
Everything You Need to Look Elegant in 2025 Just Arrived at Nordstrom—Enjoy
New year, new clothes.
By Copelyn Bengel
-
The $75 Nordstrom Skirt I'm Buying This Black Friday to Replicate Sofia Richie's Thanksgiving Look
The skirt I never knew I needed.
By Nikki Chwatt
-
I'm a Professional Revolve Shopper—31 Elegant Dresses, Basics, and Coats I'm Eyeing From the Cyber Monday Sale
I guarantee you'll love them.
By Nikki Chwatt
-
Wait, Walmart Is So Good Right Now—23 Elevated Black Friday Sale Picks That Caught My Eye
See the chic and affordable deals.
By Jennifer Camp Forbes
-
I'm Only Shopping at Sephora, Nordstrom, and Revolve This Black Friday—Here's My Buy List
From blush sticks to LBDs.
By Eliza Huber
-
It's True—I Really Did Find All of Spring 2025's Top Trends for Under $200
Get ahead of your shopping.
By Copelyn Bengel