My Friends Always Ask How I Get a Perfect Cat-Eye—This On-Sale Gem Is My Answer
Switching up my beauty routine and trying new products on a daily basis is pretty much written in my job description. So, when there's a holy-grail item that's so good and has become so irreplaceable in my regular makeup regimen that I've used it since college (ahem, I'll be 30 in May), you know it's unparalleled.
ICYMI, Ulta's highly anticipated 21 Days of Beauty Event is on through April 1, and each day, a selection of beloved beauty items are slashed down to 50% off their normal price. So, when I saw that my all-time favorite liquid eyeliner was half-price today, I immediately let out an eep!, added about five to my Ulta cart, and also texted the group chat. My friends always ask me how I create my signature, subtle cat-eye, and the on-sale eyeliner in question—Stila's Stay All Day Waterproof Liquid Eye Liner—is my answer. Keep scrolling to shop it yourself and to peruse more discounted beauty offerings available at Ulta right now.
I love liquid eyeliner, and if I could only use one for the rest of my life, this would be it. I've probably gone through 20 at this point. It's been a staple in my makeup bag since college, and I love that the formula is waterproof, richly pigmented, and easy to control. Using a liquid liner always requires some practice, but I swear it's so much easier with this one thanks to the precise, marker-like tip. I have it in black, brown, green, and blue!
Also on sale? Murad's top-rated Targeted Wrinkle Corrector which has a 4.7 out of 5 star rating on Ulta's website and over 300 reviews! The brand likens it to a shoppable alternative to filler thanks to its potent melding of peptides and hyaluronic acid which "virtually erases the look of wrinkles" right before your eyes.
IMO, Erborian just does not receive the glowing press it deserves. The brand's skin-perfecting elixirs are favorites amongst skin enthusiasts and beauty insiders, and this fan-favorite BB Crème is no exception. You get feather-light, buildable coverage that also delivers a healthy glow and a dose of SPF 20 to your complexion. (Move quickly, shades are selling out by the second!)
I've interviewed a lot of celebrities in my time, and whenever I ask them to share the most surprising thing I'd find in their bathroom, they say a beauty fridge! Not only will the cool temperatures help preserve the efficacy and freshness of your go-to formulas, but nothing feels more refreshing and puff-busting than a cool-to-the-touch eye mask or face cream. Spring on this model while it's half off!
Ask any beauty editor or makeup artist, and they'll tell you that Lorac low-key makes some of the best eyeshadow palettes money can buy. And, if you're in need of some stunning new eye palettes, it's your lucky day! Four, I repeat four, of the brand's best-sellers are 50% off today. This particular one has been making me salivate, created with some help from professional makeup artists, it's inspired by "a fairytale forest" and the sensation of "sunrays peeking through the evergreens." If you're someone, like me, who loves a little flash of shimmer on your lid, I highly recommend it!
Another 10/10 option! If you prefer more neutral tones, you'll love this new iteration of the brand's legendary Pro Palette Noir. It features a mix of mattes, shimmer, and sparkle, and the shadows have been upgraded with good-for-the-skin ingredients like vitamin E, cucumber extract, and shea butter.
More Products I Love at Ulta
I kid you not, this dual-ended foundation and concealer brush is probably one of the best beauty investments I've ever made. No matter what foundation you're applying, it will blend and glide on so much more smoothly with this in hand. (Which gives you the best, most natural-looking result.) It uses 100% synthetic, vegan, and cruelty-free bristles.
It's hard to choose a favorite Chanel product, but if pressed, I'd have to blurt out this iconic multiuse stick. I think almost every makeup artist I interview has waxed poetic about it, and this pinky shade, in particular, is my absolute favorite way to brighten up my skin with a hint of color and glow. You can't overdo it, so it's foolproof!
I'm a lash fiend—I want them long, strong, and extension-like, without the actual extensions. I've tried so many lash serums—including formulas that require a prescription like Latisse—and this formula from GrandeLash is the best. One of the first things people comment on when they meet me is my lashes, and this is the first thing out of my mouth when they ask me for my secret.
Next: Impressing Us Is Hard—42 Beauty Products That Knocked Our Damn Socks Off in Feb
Erin has been writing a mix of beauty and wellness content for Who What Wear for over five years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor.
-
I Can't Believe I'm Saying This, But This Liquid Eyeliner Is Actually Foolproof
I'm just as surprised as you are.
-
The Internet Can't Stop Talking About Hilary Duff's $7 Aqua-Blue Eyeliner
Get it before it's gone.
-
Almond-Shaped Eyes? 10 Game-Changing Tips Celeb Makeup Artists Want You to Know
We have our eyes on the prize.
-
I Forced 15 Editors to Choose the One Beauty Product That Defined 2022 for Them
The GOAT, or at least 2022.
-
Dull Eye Pencils Are the Worst—We Found the Best Sharpeners With Rave Reviews
The unsung heroes of the makeup bag.
-
How to Achieve Doe Eyes, the Innocent-Looking Makeup Trend Sweeping TikTok
It's easier than you might think.
-
Found: The Exact Product Equation to Achieve Adele's Signature Liner and Lashes
Plus more tips from her longtime makeup artist, Michael Ashton.
-
FYI, You Need This: Benefit's New Eyeliner Survived My Allergies and a Heat Wave
Just in time for summer.