To help answer that question, we’ve compiled a series of 12 quick questions you should ask yourself before heading to the register. It will save you from buyer's remorse or a mean case of the should-have-bought-its: we promise.
It’s not a great deal if you never wear it. End of story.
Buying a size smaller to inspire weight loss is just plain delusional. We’ve done it enough to know.
If it’s making you itch, you’ve got to ditch.
Label junkie is not a good look.
That five-for-$50 deal is intended to suck you in. Resist!
Quick! Think of three outfits you’d wear with this piece. Can’t do it? Put it back on the rack.
If you're thinking, “This would be great for some unspecified black-tie-event I could potentially be invited to in the future," we have four words for you: put it back now.
You know yourself best. When was the last time you went to the dry cleaners? More than a month ago? Skip the silk.
“I can totally afford this if I don’t eat out this month.” No. You will still eat out, and you will be poor.
Don’t own a trench coat? Go ahead and buy one. Have three? Maybe pass, even if it’s so good.
You’re known for wearing preppy polos and you’re buying a punk band tee. If it feels wrong, it’s going to look wrong.
If you’re vacillating now, that poor piece of clothing is bound to be neglected.
Kat Collings has over 15 years of experience in the editorial fashion space, largely in digital publishing. She currently leads the vision for editorial content at WhoWhatWear.com as the site's editor in chief, having risen through the editorial ranks after joining the company in 2012. Collings is a Digiday Future Leader Awards nominee, was named Buzzfeed's best fashion Instagram accounts of the year, and is a member of the CFDA Awards Fashion Guild. Prior to Who What Wear, Collings worked on styling projects for brands such as Vogue, Teen Vogue, Lucky, and Oliver Peoples. She graduated from UCLA with a BA in communications and calls Los Angeles home.